A Quote by Philip Kotler

There is no such thing as a commodity. It is simply a product waiting to be differentiated.

Philip Kotler

Quote Topics

Commodity Product Simply Thing Waiting

Quote Author

Philip Kotler
American - Author
Born: May 27, 1931

I truly believe that we each have a House of Belonging waiting for us. Waiting to be found, waiting to be built, waiting to be renovated, waiting to be cleaned up. Waiting to rescue us. Waiting for the real thing: a grown-up, romantic, reciprocal relationship.

Sarah Ban Breathnach

What corporations fear is the phenomenon now known, rather inelegantly, as 'commoditization.' What the term means is simply the conversion of the market for a given product into a commodity market, which is characterized by declining prices and profit margins, increasing competition, and lowered barriers to entry.

James Surowiecki

It's funny, this thing about happiness. It's a commodity that was imported from America in the Fifties. I see myself simply as living my life. . . . I feel it's pushing your luck to define how happy you are.

Francesca Annis

The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.

Fred Wilson

The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.

Seth Godin

Looting is a natural response to the unnatural and inhuman society of commodity abundance. It instantly undermines the commodity as such, and it also exposes what the commodity ultimately implies: the army, the police and the other specialized detachments of the state's monopoly of armed violence.

Guy Debord

A record is a commodity, but so is a hamburger. Just because I work at McDonald's doesn't mean I reap the benefits of that commodity. That's the reality with most artists in the record industry: They're getting paid a subsistence wage so they can keep producing a commodity for the record label.

Boots Riley

No collection of people who are all waiting for the same thing are capable of holding a natural conversation. Even if the thing they are waiting for is only a taxi.

Ben Elton

Acting is so much about waiting... waiting for an audition, waiting for the right part to come along. It's nice to write your own thing, write about what you're feeling and then go out and perform them. It's a nice thing to have and not get bored.

Emily Kinney

I’ll wait for you. Come back. The words were not meaningless, but they didn’t touch him now. It was clear enough - one person waiting for another was like an arithmetical sum, and just as empty of emotion. Waiting. Simply one person doing nothing, over time, while another approached. Waiting was a heavy word.

Ian Mcewan

I have spent probably years of time waiting in studio lounges - waiting on a mix, waiting on my time to sing, waiting on, waiting on, waiting on. That's just the nature of life.

Amy Grant

Each brand leader is focused on ensuring that the brand relationship with its customer is strong and differentiated. To accomplish this differentiation, we plan to offer her even more unique product and talk with her in new and exciting ways.

Richard Hayne

Mostly, I am waiting. Got to finish the edit, I am waiting. Dubbing must get over, I am waiting. Waiting for shoot. Waiting for the set. When you are waiting, your mind isn't relaxed enough to watch a film.

Thiagarajan Kumararaja

The great lesson in microeconomics is to discriminate between when technology is going to help you and when it's going to kill you. And most people do not get this straight in their heads. But a fellow like Buffett does. For example, when we were in the textile business, which is a terrible commodity business, we were making low-end textiles-which are a real commodity product. And one day, the people came to Warren and said, "They've invented a new loom that we think will do twice as much work as our old ones."

Charlie Munger

I'm also looking for the psychological elements that fuel commodity culture. For example, if we imbue girls with deep insecurity about their bodies through images of an impossible ideal, we create a really vulnerable and avid consumer. If somebody feels that they're not OK without a certain product, you have a very deep and loyal market that will come back to the product again and again. Sometimes, this process is both rational and irrational.

Lauren Greenfield

When I made dog sweaters, as goofy as that was, I made this product, and people could buy it, and I got money immediately. Music was just this ethereal land of maybe, a lot of waiting and waiting. You live your life around hoping you get a five-thousand-dollar royalty check that usually doesn't come.

Natalie Prass

A Quote by Philip Kotler

Quote Topics

Quote Author

Related Quotes

Related Authors