A Quote by Philip Kotler

Poor firms ignore their competitors; average firms copy their competitors; winning firms lead their competitors.

Philip Kotler

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Average Competitors Copy Ignore Lead Poor Winning

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Philip Kotler
American - Author
Born: May 27, 1931

We're not going into advertising. But we see the future battleground existing between ourselves, digital firms, and media-buying firms.

Richard Edelman

In software and many other online markets, even dominant firms face potential threats because of the low costs for competitors to enter those markets. Threats more easily emerge because of better or newer technologies leapfrogging older ones.

Marvin Ammori

When German companies take over firms in India, it is seen as normal. When an Indian buys one or two firms in Germany, that is something special.

Tulsi Tanti

Trying to do what your competitors are doing but basically a little bit better is probably not going to be the winning strategy. The problem is finding what your competitors wouldn't even consider doing.

Jamais Cascio

Professional investment may be likened to those newspaper competitions in which the competitors have to pick out the six prettiest faces from a hundred photographs, the prize being awarded to the competitor whose choice most nearly corresponds to the average preferences of the competitors as a whole.

John Maynard Keynes

I admire firms that have achieved a real differentiation from their competitors. Nike is all about mastering sports. Apple is all about creating technologies to make life easier and better. Audi is is all about introducing new technologies to make automobiles safer and better performing.

Philip Kotler

We respect all of our competitors, and when I talk about our competitors, all of our competitors for entertainment time and leisure time.

Reggie Fils-Aime

German and English firms operate internationally, while French firms do not. The only place where they all have work is in China. Anybody can sell himself in China!

Helmut Jahn

In a moment of stress, funding may go to systemically-important firms, which could pull funding away from firms not making the cut.

Charles Dallara

After all, despite the economic advantage to firms that employed child labor, it was in the social interest, as a national policy, to abolish it - removing that advantage for all firms.

Barry Commoner

The idea that big buyside firms are going to come in and trade mano-a-mano with high-frequency trading firms shows a lack of knowledge of the business.

Howard Lutnick

Let the tech firms and consulting firms build your skills, but be sure to ask yourself, 'Am I maximizing my impact?' 'Am I living up to my values?'

Wendy Kopp

For decades, the pace of technological change in manufacturing has outstripped that in the economy as a whole. And, so, firms - manufacturing firms - have found it easier to continue producing by - with - reducing their workforces.

Janet Yellen

Firms are a bit concerned about things like oil prices and US growth but actually the change (in firms expectations) is quite small so I think broadly theyre looking for more of the same.

Peter Morgan

The global financial system consists of firms in the financial services sector - banks, hedge funds, insurance companies and the like - and various governmental agencies who are charged with regulating these firms.

John L. Casti

A Quote by Philip Kotler

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