A Quote by Pierre Nanterme
We decided to significantly change the nature of the services we are providing to our clients by creating, really, a digital-first company, and digital first in two main directions: first, being the leader in providing digital services to our clients and second, making Accenture the most digitalized organization.
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In Hong Kong, we launched an Accenture Liquid Studio where we are bringing together end-to-end digital customer experience services for clients.
Digital is really two things. It refers to a set of technologies, everything from artificial intelligence to the use of e-commerce. But digital is really about a different way of working, of making decisions, of partnering and reaching your clients, and so it's also about how you do things.
Governments don't want to be the last ones in the digital sphere if their people and businesses are already there. We have to make clear that the free movement of services in the E.U. also applies in the digital sphere. The shortcut is to create a digital union.
The need to go digital remains a top priority for clients, and we are investing aggressively to drive innovation and deliver digital transformation.
Digital life and digital services are a multi-wave business.
Now, given the increasing importance of artificial intelligence, automation, machine learning, and other innovative technologies, we are evolving Accenture Digital to be even more relevant to our clients and drive even greater differentiation in the marketplace.
Everybody at Axa has understood that digital is there, that digital changes our business, and also that digital can create an opportunity.
Digital media are biased toward replication and storage. Our digital photos practically upload and post themselves on Facebook, and our most deleted e-mails tend to resurface when we least expect it. Yes, everything you do in the digital realm may as well be broadcast on prime-time television and chiseled on the side of the Parthenon.
I love digital books. And I actually started digital-first publishing back in 2005.
As a professional services company, our people ultimately make the difference in delivering high-quality services to clients. This is why we are so focused on attracting the best people and investing to further develop their skills.
In every part of the world with which I am familiar, young people are completely immersed in the digital world - so much so, that it is inconceivable to them that they can, for long, be separated from their devices. Indeed, many of us who are not young, who are 'digital immigrants' rather than 'digital natives,' are also wedded to, if not dependent on, our digital devices.
"Motherboard," for me, has four different levels: the bottom part is the water, vegetation, and growth. The second part is the world with figures and animals; there's chaos and civilization. The third part is the digital zone - these red things are turning into really loud digital sounds. Then the fourth level is like ether and things turning into air. This idea of how we're becoming partly digitalized is really interesting to me.
I think that's so particularly exciting about this moment in time is all the new platforms that are now existing, the Netflixes and the Hulus and Amazons and so and so forth; I mean they are really doing what pay TV was doing twenty years ago. So a show like Dancing On The Edge gets to have a digital life after it's playing on Starz. I think what's exciting is how these new platforms are providing more opportunities both for first-run programming on the one hand but also for second plays for shows that have appeared first either on traditional broadcast or on cable.
Facebook, Twitter, and Tumblr are all 'User First, Brands Second' services. The brands are all over these services now. But for the most part, these services didn't do much to bring them. The engaged users did.
Our first-party devices will light up digital work and life. Surface Pro 3 is a great example -- it is the world's best productivity tablet. In addition, we will build first-party hardware to stimulate more demand for the entire Windows ecosystem. That means at times we'll develop new categories like we did with Surface. It also means we will responsibly make the market for Windows Phone, which is our goal with the Nokia devices and services acquisition.
Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.
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