We are in niche consumption mode, but 'niche' doesn't mean 'small' anymore. Niche can mean focused, and particularly with the Web, which is a global audience you can have something niche and still get 10 to 15 million views.
We are in niche consumption mode, but 'niche' doesn't mean 'small' anymore. Niche can mean focused, and particularly with the Web, which is a global audience... you can have something niche and still get 10 to 15 million views.
We almost have to force or drive ourselves to work hard if we are to reach our potential. If we don't enjoy what we do, we won't be able to push as hard as we need to push for as long as we need to push to achieve our best. However, if we enjoy what we do and if we're enthusiastic about it, we'll do it better and come closer to becoming the best we can be.
I had given a presentation on design and happiness for quite a long while at design conferences. I had found thinking about the topic helpful for my own practice, as it forced me to consider the fundamentals, and the feedback from the audience was always enthusiastic.
I wanted to try and change the idea of what we call mainstream. So many times what we call mainstream is upper middle class white suburbia. And anything outside of that is considered niche.
Film used to have to be niche and find its audience in a little art house cinema, and TV had to work for everybody. And now it's kind of flipped where there's so many platforms that TV can be incredibly niche.
There was a notion that I could do only niche films like 'Yevade Subramanyam' or 'Krishna Gaadi'... I wanted to break that and draw in a larger audience so that next time I do a so-called niche film, more people might come out to watch it.
Cable is a niche business. If you can own a niche, that can be a very strong business.
Of course, you have to think of the audience. You cannot make an obtuse film that only appeals to a small niche section of the audience.
With a comedy, it's so important to see it with an audience and an audience who really wants to be there and is enthusiastic, otherwise it can be quite a traumatizing experience.
Many people decide to jump from niche to niche, as they cannot find success immediately with the niche that they have chosen for their online business.
The great thing about writing for a younger audience is that they will give it to you straight with their responses. They'll tell you exactly what they liked and didn't like, and when they're enthusiastic, they're unashamedly enthusiastic. They'll talk to you about your characters as if they were real people, which is wonderful.
I just want to act - commercial, mainstream, niche or art - my choices are not defined by labels.
Stripping the protection wards off the ship was bad enough—it's a strong, strong enchantment, demon-based—but when you fell, I had to put a fast spell on the truck so it wouldn't sink when I lost consciousness. And I will lose consciousness, Alec.
Human consciousness is just about the last surviving mystery... a topic that often leaves even the most sophisticated thinkers tongue-tied and confused. And, as with all of the earlier mysteries, there are many who insist - and hope - that there will never be a demystification of consciousness.
The universe is founded in consciousness and guided by it. The final reality is Universal Consciousness. The Supreme Consciousness is Omnipresent. Its evolutionary powers pervade the entire Universe. All processes of Nature are governed by the laws of this Absolute Force.