A Quote by Raf Simons
There are people who, if they see something in couture that they perceive as ready-to-wear, they're in shock.
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When I was young, especially when I was at school, I thought couture was about big gowns, big hats (that is couture as well, of course) - but my couture is about going near the clothes and having a look at the details. I like people to have a shock in a chic way.
Couture has a power that ready-to-wear can never have; the attention of les petites mains as they sew; all that love and belief goes into the cloth. That's what you feel when you wear it.
Haute couture consists of secrets whispered from generation to generation, If, in ready-to-wear, a garment is manufactured according to standard sizes, the haute couture garment adapts to any imperfection in order to eliminate it.
I even do my ready-to-wear samples like couture.
Model S has, really, the ready-to-wear elements. Gen 3 has the opportunity to be more couture.
The big difference between couture and ready-to-wear is not design. It is the fabrics, the handwork, and the fittings. The act of creation is the same.
After all, it's very important for any big-name designer to have a couture range. I leave the ready-to-wear to my partner and team.
You work around a body and adapt the clothes to your own customer, and this is the interesting part. This is why the haute couture exists: because in ready-to-wear, you have not too much fitting.
Sometimes I see something so moving I know I’m not supposed to linger. See it and leave. If you stay too long, you wear out the wordless shock. Love it and trust it and leave.
You can tell when someone is driven by labels. If something is couture, they think it's important and wear it and sometimes make a terrible fashion mistake. People are shocked that I know so little about designers.
I've always cared about my personal style and the way people perceive me. I know a lot of times people don't get the opportunity to talk to me, so they're just going to see what I wear, see how I'm dressed, see how I present myself.
Only the fat-cat corporations can really afford to put on two mega-ready-to-wear shows a year, or four if you add two haute couture shows, or six if you count men's wear. Resort and prefall push the number up to eight. A couple of promotional shows in Asia, Brazil, Dubai or Moscow can bring the count to 10.
All I'll say is... I'm at a point in life when nothing feels shocking to me. I need something to shock me! I'm almost ready to see a U.F.O.
I'm constantly correcting young people and fashion students in this nation when they say "Well, I do couture." By definition, you don't. You have to be licensed by the government of France to do couture. So don't use that term. You can say that you do one-of-a-kind, you can say it's custom, but you can't say it's couture - because it's inaccurate.
With couture you have faithfulness - people are faithful to you. In couture, you will see that the cut looks like a lace dress from a distance, but it's only when you get nearer you understand that it's layers of lace, hand stitched in a certain shape, all the work - the zips, the buttons, the hooks... it goes on.
Couture is emotion. Couture is freedom. Couture is not thinking about pricing and not thinking about craziness. You can do whatever you want to do in couture.
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