A Quote by Ravi Subramanian

With social media, one can target the audience and reach out to the segment in a very precise, cost-effective manner. — © Ravi Subramanian
With social media, one can target the audience and reach out to the segment in a very precise, cost-effective manner.
A large social-media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears.
We believe that the future for content-creators such as ourselves lies in being able to source project money from an audience and deliver on those projects in a timely and cost-effective manner.
We have our own internal version of Klout. We do rate people in this way - their effectiveness on social media. Tying social into a performance measurement works. The productivity of a sales who has an effective social media presence is 3x an employee who is not active on the web.
One thing that is wrongly hyped is social media For many media organizations, they think it of it as distribution, and yes it's good for that. What's missing is the power of social media for engagement with the audience and for newsgathering.
China's social media is becoming more and more influential; I think this is a very good thing. In China, social media gives people an outlet to post about themselves, to find out information from other people. Everyone is very focused on social media and this will be the same in the future.
In the old days, you could segment happily. You could put out one message to one segment of the audience, and one to another. That has now gone. You say something to one community and instantly, literally at a click, it's available to everybody. What it means is that if you're trying to craft a message, it's very difficult.
I'm naturally shy, so the social media thing is new to me. I haven't really figured out how my voice sounds on social media, you know? I don't want to tweet everyday just for the sake of tweeting. I want to make sure whatever I do there is honest. Social media can very quickly get fake, and I don't want to be that guy.
You go on Facebook, you buy social advertising. And you can very cost-effectively target people who are in the market for your product from all over the world.
Our target audience is mostly men aged between 15 and 35. But many women also send me messages on social media sites saying how much they enjoy SFL.
World-class performance comes by striving for a target just out of reach, but with a vivid awareness of how the gap might be breached. Over time, through constant repetition and deep concentration, the gap will disappear, only for a new target to be created, just out of reach once again.
Marketers can target Sponsored Updates to any segment of our premium audience based on professional profile data across more than 225 million members.
I think my relationship with social media has changed so much that I really resent social media now. And I'm trying to figure out what a successful exit strategy is as someone who has gotten a lot of opportunities because of social media and how it's given me a portfolio.
Concerned consumers are realizing that they can use social media to organize themselves around shared values to start effective movements. Social media gives them a sounding board to share ideas, as well as a means to punish irresponsible corporate behaviors.
Social media can be very effective in creating movements. In the beginning, that is how I first got attention.
It was a very, very strange experience to go through on social media. Before that, my social media life had been very tame. I had only just dipped my toes in the world of Twitter and was throwing out a tweet, here and there, of very boring and normal stuff. All of a sudden, Pornstache just turned my world upside down.
At the WTO, it's never a general surgery. It's always a very specific, clinical, precise surgery - and you can't miss the target. If you miss the target, you kill the patient. It's as simple as that.
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