A Quote by Ray J

In the past, I had the marketing know how to get people to talk about my products, but I didn't have the infrastructure or logistics to fulfill the demand properly.
When I talk about how we're going to pay for education, how we're going to invest in infrastructure, how we're going to get the cost of prescription drugs down, and a lot of the other issues that people talk to me about all the time, I've made it very clear we are going where the money is. We are going to ask the wealthy and corporations to pay their fair share.
It's too easy, you see, to get trapped in the past. The past is very seductive. People always talk about the mists of time, you know, but really it's the present that's in a mist, uncertain. The past is quite clear, and warm, and comforting. That's why people often get stuck there.
I like sincerely talking about market analysis and how marketing is ahead of design and design needs to catch up to fulfill the promise of the marketing.
We talk a lot about infrastructure in cities, and it's talking about highways and it's talking about trains, but I think more important to people who are low income is, how do I get from here to there? How do I become part of the affluence that's surrounding me?
Everything is important, but there is a weight to these big or expected things and then there is the logistics of them and it's trying to find, while you worry about for instance the ballroom scene, how do you get 500 people to go to the loo in corsets and don't cost you an hour and how do you remember while you're organizing all that to take a breath and say, 'Well the scene is about all of that and it's about Prince hand on the small of Cinderella back as well' and we need time to do that properly as well.
Supermarket companies are big logistics companies, and one of the ways we've increased profitability in the past is by re-evaluating how they do logistics.
People with disabilities can grow up thinking they have a weakness because they are told,You will never do this properly; you will never walk properly or talk properly.' That's all they hear. But you have to look past that.
I am a total zombie just after I wake up. It takes me half an hour even to get my eyes open. Ask anyone who knows me. I can't see; I can't talk properly; I can't do anything without help. The only think I can do properly is think. And I know how to exploit my condition. I've had years of practice.
Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing 2.0). Today we see marketing as transforming once again in response to the new dynamics in the environment. We see companies expanding their focus from products to consumers to humankind issues. Marketing 3.0 is the stage when companies shift from consumer-centricity to human-centricity and where profitability is balanced with corporate responsibility.
When you're going to try and have people talk in a room and actually reflect life as we know it and have people recognize themselves and their own street and their own house in it, well then you're aiming for the high country and it's a much bigger gamble. You can interview all the marketing gurus and the people in charge of, you know, the people you gotta fight with in order to get your seats here, and they all talk about release dates and counterprogramming. At the end of the day, it's gotta be a good movie.
I have shifted my mindset in terms of how companies should... focus on building amazing products. If you have amazing products, the marketing of those products is trivial.
One thing the humanitarian world doesn't do well is marketing. As a journalist, I get pitched every day by companies that have new products. Meanwhile, you have issues like clean water, literacy for girls, female empowerment. People flinch at the idea of marketing these because marketing sounds like something only companies do.
Just in the past couple of years, there's been pushback against some of that marketing, as parents have gotten really upset. Now we're seeing Coke and Pepsi kind of shape-shifting. Instead of doing these very explicit marketing deals, they are getting into schools in much more hidden ways - things like My Coke Rewards, where they encourage schools to push their student body to purchase Coke products, in exchange for points that go toward various products for the school. It's a way for these companies to get in front of kids, presented as a form of charity.
As a logistics entrepreneur who has created hundreds of American jobs, I will make sure the National Highway bill improves our infrastructure, while ensuring that products used and jobs created from this legislation are made in the U.S.A.
It's hard to get people at a record company to talk about music. They don't seem to want to talk about music, it's all marketing, and that's part of a record, you gotta get it out there, people have gotta hear it, but you could do it in a way that's not repulsive.
We like to think of Uber as the cross between lifestyle and logistics, where lifestyle is what you want and logistics is how you get it there.
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