A Quote by Raymond Loewy

Good design is not an applied veneer. — © Raymond Loewy
Good design is not an applied veneer.
We don't have a good language to talk about this kind of thing. In most people's vocabularies, design means veneer... But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a man-made creation.
Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough, down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible
Most people make the mistake of thinking design is what it looks like. People think it's this veneer - that the designers are handed this box and told, 'Make it look good!' That's not what we think design is. It's not just what it looks like and feels like. Design is how it works.
In most people's vocabularies, design means veneer. It's interior decorating. It's the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design.
But you know, eventually that does kind of veneer, chemical veneers that you apply, they sink in. For better or for worse, so it's good to think about what kind of veneer you shellac yourself with. How superficial it may seep into your skin and into your blood stream and totally take over your heart, your brain, everything.
The suburbs have this veneer of happiness, you know? This veneer of the ideal life. From afar, it's all together - white picket fence, nice house - but you peel away one little layer, and it all comes crumbling down.
Good design allows things to operate more efficiently, smoothly, and comfortably for the user. That's the real source of advantage. Businesses have started to understand this, so good design will become the price of entry. ... Customers appreciate good design. While they can't necessarily point out what specifically makes it good, they know it feels better. There's a visceral connection. They are willing to pay for it, if you give them a great experience.
Good design is innovative Gives a product utility Is aesthetic Makes a product easy to understand Is unobtrusive Is honest Is long-lived Is consistent down to the smallest detail Protects the environment Good design is as little design as possible.
The old proverb, applied to fire and water, may with equal truth be applied to the imagination - it is a good servant, but a bad master.
Many, many times I find that whatever is looking good on the screen doesn't always look or feel good on the body. So who do we design for - do we design for the screen, or do we design for women?
In the mid-1970s, I was teaching design at the Academy of Applied Arts in Budapest.
A good solution applied with vigor now is better than a perfect solution applied ten minutes later.
Above all, John Galliano menswear is all about good design. And men have been short-changed by good design for too long.
Good design to me is both appearance and functionality together. It's the experience that makes it good design.
The public is more familiar with bad design than good design. It is, in effect, conditioned to prefer bad design, because that is what it lives with. The new becomes threatening, the old reassuring.
Design is a form of competitive advantage. People tend to think of design as good art, good visual language, which it absolutely has to be. But it's also about the ability to do systems thinking.
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