A Quote by Rem Koolhaas
Not many architects have the luxury to reject significant things.
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Reject labels. Reject identities. Reject conformity. Reject convention. Reject definitions. Reject names.
I'm suspicious of the idea of architects acting like business executives, brand managers, or purveyors of luxury goods.
No one can remain neutral regarding Jesus' resurrection.
The claim is too staggering,
the event too earthshaking,
the implications too significant
and the matter too serious.
We must either receive it or reject it as truth for us.
To remain indifferent or undecided is to reject it.
I think architects have a major role in being responsible for illustrating what the future could be. Because of the very strong political and commercial climate, many architects are trying very hard to solve everyday issues, to respond to the authorities.
Poverty wants some things, Luxury many things, Avarice all things
I am not trying to say that I am poor and that I don't like beautiful things. But I don't like luxury for luxury sake or in the sense of showing off luxury.
Television allows you to actually make a living, feed your children, send them to college and important significant things. To have the ability, the luxury, to make the choices of doing little movies where people cannot pay you.
Luxury takes many forms nowadays, but one thing doesn't change: luxury is about desire and the ability to create dreams.
No logo, and you don't advertise for anyone. I don't believe in imposed luxury. I believe in built luxury. Something you refine with your own taste. Mass luxury is not my luxury.
I don't really have the luxury to be bitter. I don't have the luxury of having negative things in my life.
Poverty wants some, luxury many, and avarice all things.
There is an effective strategy open to architects. Whereas doctors deal with the interior organisms of man, architects deal with the exterior organisms of man. Architects might join with one another to carry on their work in laboratories as do doctors in anticipatory medicine.
J.K. Rowling said Bellatrix's role was going to be significant in the last one, when I showed some reluctance in playing a tiny bit part. Up front, they said, 'You're very significant in the last one.' But significant could mean a lot of things. That could just mean a significant plot point. Doesn't necessarily equal big part.
If architects weren't arrogant, they wouldn't be architects. I don't know a modest good architect.
A large number of us have developed a feeling that architects tend to design houses for the approval of fellow architects and critics, not for the tenants.
Most brands that are called luxury brands today are not true luxury brands. The globalization of fashion and luxury means you now find the same luxury brands in every city. The stores look the same, the products are the same. It is still a very good quality product but it is now readily available to everyone. It's a kind of mass luxury.
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