A Quote by Riccardo Tisci
When I was young, especially when I was at school, I thought couture was about big gowns, big hats (that is couture as well, of course) - but my couture is about going near the clothes and having a look at the details. I like people to have a shock in a chic way.
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Couture is emotion. Couture is freedom. Couture is not thinking about pricing and not thinking about craziness. You can do whatever you want to do in couture.
I'm constantly correcting young people and fashion students in this nation when they say "Well, I do couture." By definition, you don't. You have to be licensed by the government of France to do couture. So don't use that term. You can say that you do one-of-a-kind, you can say it's custom, but you can't say it's couture - because it's inaccurate.
Couture is also a term used for top-of-the-range, to-order clothing - but not to the level of intricacy and expense as haute couture. And without the 'haute', the word 'couture' itself isn't protected.
I think the future fashion will be more and more separated-like, on one side would be big distribution, and on the other side there will be high-level prêt-à-porter and couture. I mean, the prêt-à-porter is already couture in a way for the prices and the way that it's made. The big distribution will allow people to dress in a fashionable way, so this could be for everybody. This part of the big distribution will be stronger and stronger, but the other part we are coming up on is more and more rich people, because we are always thinking about Europe and about America.
The ultimate art form of fashion is couture. I completely geek out when it comes to couture. It shows fashion as it used to be. I don't know how many people can actually afford the clothes, but in a way, that's beside the point.
For me, haute couture is a necessity. I never would have done this job were it not for haute couture. It is a comfort, a security. I almost feel it is our duty to continue. Haute couture is France. We have to keep all the skills and craftmanship alive.
Couture has a lot of issues today. Here in Paris there are oddly so few houses showing. And I'm not talking about the style. I'm talking about the sense of couture and these young actresses that you were talking about - they want long dresses that are not always the most innovative or the most interesting. So it's a bit lost.
I don't have anything against homes for the elderly, but my mom, after having nine children, after all the sacrifices, living in an apartment - it gave me anxiety. Being the only male in the family, I said, "No I can't let this happen." Therefore I signed, because I wanted to buy a house for my mom. I started at Givenchy and the whole fashion world was saying, "Couture is finished." No, couture is not finished. Couture has changed - thank goodness.
I want to give haute couture a kind of wink, a sense of humour - to introduce the whole sense of freedom one sees in the street into high fashion; to give couture the same provocative and arrogant look as punk - but, of course, with luxury and dignity and style.
My first stage was couture. Boom. Couture. It has changed because women have evolved. Back in the day there were princesses. Today, there are still princesses, but she no longer rides around with horses and a carriage. She parties, she goes on vacation, she goes on boats. She wants to be dynamic. I understood this and I kept going. We do prêt-à-porter, men's, and couture.
I am very happy to design haute couture. It's a love story between couture and me.
It's couture. Everything has to be done by hand. That is most important. That is the crucial element. Without it, that is not couture anymore.
For me, couture is like 35 mm. film. It's so important we school ourselves to see real quality. In a couture garment, as in a 35 mm. film, you really feel the life of the people who made it. In high-street fashion, it's different. There's no risk.
To be a couture designer is not only to create dresses but to adapt your line to your private customers. It is why couture is expensive. You are like a doctor.
I hate the terminology of "costume" because my clothes are not costumes at all. I think they're high fashion, avant-garde, and more couture, definitely, and yes, some of my pieces are not particularly wearable, but I wouldn't say they're costumes, I'd say they're more couture.
I hate the terminology of 'costume' because my clothes are not costumes at all. I think they're high fashion, avant-garde, and more couture, definitely, and yes, some of my pieces are not particularly wearable, but I wouldn't say they're costumes, I'd say they're more couture.
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