A Quote by Richard Branson

Your brand or your name is simply your reputation, you have to fight in life to protect that as it means everything. Nothing is more important. — © Richard Branson
Your brand or your name is simply your reputation, you have to fight in life to protect that as it means everything. Nothing is more important.
If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost your name. And that is a bit of a problem going forward in life. If you decide to make up a name, and if you have lost that name, then who cares. But when it is your name on the products, and you lose it, that is the game changer.
Focus on your product. A lot of people focus on the name of their brand or the legal aspects, but it's more important to create your product. It's why people join. It's your vision. Without your product, nothing is going to happen.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
Your brand name is only as good as your reputation
It's the behaviour of your company and its people that form your reputation, and your reputation is your brand
Your brand is your name, basically. A lot of people don't know that they need to build their brand; your brand is what keeps you moving.
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
My ring name is 'Bullet,' which was given to me by Pavel. It's, like, tradition for your coach to give you your fight name. There's a superstition that says if your fight name matches who you are as a person, it will give you a lot of success in your fighting career.
Above all else, protect your brand. If you or your company doesn't live up to your brand's promise, own up to your error.
If someone is trying to stop you from enjoying your life by impeding on yours, and telling you that your life is not the right way, then by all means, I'm the first one to say, "Fight for your rights, fight for who you are and for what you believe in." But you better be the stronger person. Just be aware and attentive to everything that's happening in life and know that there are gonna be people that are going to stop you and going to enjoy stopping you from getting to your goals. But just continue to be strong and outwit them.
When your fight has purpose - to free you from something, to interfere on the behalf of an innocent - it has a hope of finality. When the fight is about unraveling - when it is about your name, the places to which your blood is anchored, the attachment of your name to some landmark or event - there is nothing but hate, and the long, slow progression of people who feed on it and are fed it, meticulously, by the ones who come before them. Then the fight is endless, and comes in waves and waves, but always retains its capacity to surprise those who hope against it.
In daily practice, the word brand stands as a surrogate for the word reputation. In fact, your brand acts just like a person. When you know a person's reputation, you can predict his or her behavior. You know what that person is likely to do or say-or not do or say-in any given situation. Your brand works the same way.
It's very hard to win without any problems. To win, you have to fight. And many times, this fight means to indispose in certain ways with some people, to prevail your beliefs. Your point of view, your ideas and your personality above everything. If you don`t fight hard, you lose your own way. And if you lose your own way, you`re nobody. So, to achieve this line of conduct, you have to fight very hard. And in many times, you really have to fight.
Win by losing. Before your outer walls break, as break they must, build an inner place to protect your truth. Protect that you are infinite life, choosing its playground; protect that the world you know exists with your consent and for your own good reasons; protect that your purpose and mission is to shine love in your own playful way, in the moments you decide will be most dramatic.
Your circumstances will line up with your words. ... Words are like seeds, they have creative power. ... The more you talk about it the more you call it in. ... Your words will give life to what you are saying. ... You can change your world by simply changing your words. ... You can use your words to bless your life or curse your life.
[T]he final step in becoming an urban farmer is the naming of your farm, even if your name is simply for the few pots on your front porch. Creating your name helps to build a sense of place within your neighborhood as well as pride in your accomplishments. By naming your farm you give it a life of its own. Be creative and come up with a name that inspires and makes people smile, like my friend Laura's "Wish We Had Acres," the Fairy Tale inspired "Jack's Bean Stalk" or my "Urban Farm.
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