A Quote by Richard Branson
Your brand name is only as good as your reputation
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If you use your own name as your business brand, keep in mind that if you lose that brand, you have lost your name. And that is a bit of a problem going forward in life. If you decide to make up a name, and if you have lost that name, then who cares. But when it is your name on the products, and you lose it, that is the game changer.
Your brand or your name is simply your reputation, you have to fight in life to protect that as it means everything. Nothing is more important.
Just build your brand from day one, man. Your brand is your name, basically. A lot of people don't know that they need to build their brand, your brand is what keeps you moving.
Your brand is your name, basically. A lot of people don't know that they need to build their brand; your brand is what keeps you moving.
It's the behaviour of your company and its people that form your reputation, and your reputation is your brand
In daily practice, the word brand stands as a surrogate for the word reputation. In fact, your brand acts just like a person. When you know a person's reputation, you can predict his or her behavior. You know what that person is likely to do or say-or not do or say-in any given situation. Your brand works the same way.
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
All you have in life is your reputation: you may be very rich, but if you lose your good name, then you'll never be happy. The thought will always lurk at the back of your mind that people don't trust you.
Jesus Your name is a shelter for the hurting, Your name is a refuge for the weak, only Your name can redeem the undeserving, Jesus Your name holds everything I need.
It's important to build a personal brand because it's the only thing you're going to have. Your reputation online, and in the new business world is pretty much the game, so you've got to be a good person. You can't hide anything, and more importantly, you've got to be out there at some level.
Reputation is seeming; character is being. Reputation is manufactured; character is grown. Reputation is your photograph; There is a vast difference between character and reputation. Reputation is what men think we are; character is what God knows us to be. Reputation is seeming; character is being. Reputation is the breath of men; character is the inbreathing of the eternal God. One may for a time have a good reputation and a bad character, or the reverse ; but not for long.
Not only is a good name catchy and memorable, it should help people understand what your business does. If your name reflects your products or services you'll have a much better chance of being found [via Google search], so it's important to choose wisely.
What's your brand? If you can't answer that question about your own brand in two or three words, your brand's in trouble.
One of the biggest things you have is your reputation and your reputation with knowing what's good and what's not good.
As the founder of your company, you must be in love with your brand and inspired by your brand's mission if you have any hope of getting press for your product.
As an entrepreneur, one of the biggest challenges you will face will be building your brand. The ultimate goal is to set your company and your brand apart from the crowd. If you form a strategy without doing the research, your brand will barely float - and at the speed industries move at today, brands sink fast.
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