A Quote by Richard Branson

If you are seizing on a new business opportunity, deliberately move your customers' expectations up a few notches and consistently over-deliver on your promises - you will leave your competitors struggling to catch up.
Whatever you and your team decide your new brand will stand for, deliver on that promise. That's the only way you'll ever control your brand. And beware: brands always mean something. If you don't define what the brand means, your competitors will.
If I fulfill YOUR expectations, how am I going to transform you? I have to DESTROY your expectations. I have to destroy the very mind that creates those expectations. If you come to me, never come with expectations, otherwise you will be disappointed - because I have no obligation to fulfill your expectations in any way. In fact, if I see that there are some expectations, I do things DELIBERATELY to destroy those expectations. That is the price you have to pay to be with me.
Quickest way to build trust: Keep promises you make, don't over-promise. Over-deliver, don't under-deliver. If you say you'll do something, make sure you do but if things then run late or go wrong, tell your client at the earliest opportunity
I say don't overreact; cool your jets. Focus on things that you can control: your business, your employees' welfare, your guests, and the quality of the product that you dish up. Do that, keep your chin down, pay attention to business, and the sun will come up tomorrow. That's the way I figure it.
If you make your relationship with your Inner Being your top priority, and you deliberately choose thoughts that allow your alignment, you will consistently offer the greatest advantage to others with whom you interact. Only when you are aligned with your Source do you have anything to offer another.
Get your customers involved in your business. Make them your partners and they'll never leave you.
You have to be passionate about your business. If you don't love your business, you are doing a terrible disservice to your customers and clients, your team members and business partners, your family and yourself.
One of the things about my sport that's important is consistency - being able to do your routines consistently and training consistently. If you change it up or try to make everything more intense because the Olympics is coming up, you tend to put too much pressure on your mind and your body.
Do not ask that your kids live up to your expectations. Let your kids be who they are, and your expectations will be in breathless pursuit.
As a leader, you absolutely must expend your energy engaging your frontline employees so that they will take care of customers, who will tell stories about how great your company is to other people, who will become new customers.
Overdeliver on promises and deadlines. Show up early, deliver your product early, and deliver more than you promised. Overdeliver now, and in the future, you will be overpaid.
Growing your own business is great. Watching your ideas come to life, taking care of new customers and watching them become repeat customers, and successfully building your team is a feeling that can't be matched.
People will envy you to the extent that you start out with a group of people and you rise up the organization faster than them. Get over what your peers are thinking about you because your peers are also your competitors.
Once your body is in workout-mode, a few days off won't hurt. Muscle memory is magical. If you work out consistently, you can afford to miss a few sessions and your body will gladly pick up where you left off.
To be successful in real estate, you must always and consistently put your clients' best interests first. When you do, your personal needs will be realized beyond your greatest expectations.
Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product.
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