Time and again, my sociobiological colleagues have upbraided me as a turncoat, because I will not agree with them that the ultimate criterion for the success of a meme must be its contribution to Darwinian "fitness". At bottom, they insist, a "good meme" spreads because brains are receptive to it, and the receptiveness of brains is ultimately shaped by (genetic) natural selection.
The human brain became large by natural selection (who knows why, but presumably for good cause). Yet surely most "things" now done by our brains, and essential both to our cultures and to our very survival, are epiphenomena of the computing power of this machine, not genetically grounded Darwinian entities created specifically by natural selection for their current function.
When you plant a fertile meme in my mind you literally parasitize my brain, turning it into a vehicle for the meme's propagation in just the way that a virus may parasitize the genetic mechanism of a host cell.
Humans are just barely intelligent tool users; Darwinian evolutionary selection stopped when language and tool use converged, leaving the average hairy meme carrier sadly deficient in smarts.
We may consequently state the fundamental theorem of Natural Selection in the form: The rate of increase in fitness of any organism at any time is equal to its genetic variance in fitness at that time.
I truly love 'Gangnam Style.' I guess it's a meme. I feel like it's one of the few times where the meme and the quality combines nicely.
The only thing that can blow away the Michael Jordan sad face meme, is the Floyd Mayweather knockout meme. If Floyd Mayweather got knocked out - knocked out to the point where he is ice cold on the ground - I think that's the one meme that can just overwhelm the whole Jordan issue.
As for memes, the word 'meme' is a cliche, which is to say it's already a meme. We all hear it all the time, and maybe we even have started to use it in ordinary speech. The man who invented it was Richard Dawkins, who was, not coincidentally, an evolutionary biologist. And he invented it as an analog for the gene.
An Internet meme is a hijacking of the original idea. Instead of mutating by random change and spreading by a form of Darwinian selection, Internet memes are altered deliberately by human creativity. There is no attempt at accuracy of copying, as with genes - and as with memes in their original version.
I don't really care much about being a meme. That's not what I want to be known for, as being a meme from 2016. That's not what I'm here for.
Generally, the view that I've had on Twitter is if you're on Twitter, you're in, like, the meme - you're in meme war land. If you're on Twitter, you're in the arena. And so, essentially, if you attack me, it is therefore OK for me to attack back.
Societies would _not_ be better off if everyone were like Mr Spock, all rationality and no emotion. Instead, a balance - a teaming up of the internal rivals - is optimal for brains. ... Some balance of the emotional and rational systems is needed, and that balance may already be optimized by natural selection in human brains.
In the original introduction to the word meme in the last chapter of 'The Selfish Gene,' I did actually use the metaphor of a 'virus.' So when anybody talks about something going viral on the Internet, that is exactly what a meme is, and it looks as though the word has been appropriated for a subset of that.
We need a name for the new replicator, a noun that conveys the idea of a unit of cultural transmission, or a unit of imitation. 'Mimeme' comes from a suitable Greek root, but I want a monosyllable that sounds a bit like 'gene'. I hope my classicist friends will forgive me if I abbreviate mimeme to meme. If it is any consolation, it could alternatively be thought of as being related to 'memory', or to the French word même. It should be pronounced to rhyme with 'cream'.
Some people insist that "mediocre" is better than "best." They delight in clipping wings because they themselves can't fly. They despise brains because they have none.
Memetics provides a new approach to the evolution of language in which we apply Darwinian thinking to two replicators, not one. On this theory, memetic selection, as well as genetic selection, does the work of creating language.
The idea of a world commonweal has to be established as the criterion of political institutions, and also as the criterion of general conduct in hundreds of millions of brains. It has to dominate education everywhere in the world. When that end is achieved, then the world state will be achieved.