A Quote by Richard Thaler

A nudge is some feature of the environment that changes the behaviour of humans but would not change the behaviour of rational economic agents, what we call Econs.
Personally, I don't see old economics and behavioural economics as opposed. It is useful to assume people are rational as a good approximation to their long term behaviour, but it would be unwise not to think how in practice their behaviour may deviate from that simplifying assumption.
Architecture is a social activity that has to do with some sort of communication or places of interaction, and that to change the environment is to change behaviour.
But I absolutely believe that architecture is a social activity that has to do with some sort of communication or places of interaction, and that to change the environment is to change behaviour.
So, what's a nudge? A nudge is some small feature of the environment that attracts our attention and alters our behavior.
Some split between the inner world and outer world is common to all behaviour, and the need to bridge the gap is the source of creative behaviour.
The dialectical critique of positivist habits of mind ... is interested only in behaviour which is 'important' to the actor; that is, behaviour which is emotionally charged to the degree that it is either frequently recalled, reflected upon, or day-dreamed about. ... That science which is less discriminating in the behaviour it chooses to investigate gains clarity and distinctiveness at the cost of confining itself to the trivial.
Sporting behaviour means fair behaviour. This is the player's task, not the referee's.
I'd always felt the Australian cricketers' behaviour had been appalling. Tampering the ball too constitutes poor behaviour.
When I began in 1960, individuality wasn't an accepted thing to look for; it was about species-specific behaviour. But animal behaviour is not hard science. There's room for intuition.
My father is a cultural anthropologist and my mother ran an outpatient clinic and treated a lot of people who had been institutionalised. I was very fascinated with behaviour and criminology and why people do things that don't make any sense. I would probe my mother: "Why? Why would somebody do this?" And look for some causality between someone's mental state and their behaviour. I think it had a lot of influence on me.
The task of neural science is to explain behaviour in terms of the activities of the brain. How does the brain marshall its millions of individual nerve cells to produce behaviour, and how are these cells influenced by the environment...? The last frontier of the biological sciences โ€“ their ultimate challenge โ€“ is to understand the biological basis of consciousness and the mental processes by which we perceive, act, learn, and remember.
We will move from looking at correlations between brain activity and behaviour to studying how the brain causes mental states and behaviour.
Young Michael Brown is still somewhat of a wild-child, with the ill behaviour, with the ill behaviour!!
Good governance takes behavior that is negative or not helpful to the greater good of society, whether it's polluting behaviour, plastics, or whatever, and taxes the behaviour.
The current operating system [culture] is flawed. It actually has bugs in it that generate contradictions. We're cutting the earth from beneath our own feet. We're poisoning the atmosphere that we breathe. This is not intelligent behaviour. This is a culture with a bug in its operating system that's making it produce erratic, dysfunctional, malfunctional behaviour. Time to call a tech! And who are the techs? The shamans are the techs.
Traditional economics is based on imaginary creatures sometimes referred to as 'Homo economicus.' I call them Econs for short. Econs are amazingly smart and are free of emotion, distraction or self-control problems. Think Mr. Spock from 'Star Trek.'
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