A Quote by Robert Bringhurst
Typography exists to honor content.
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Typography needs to be audible. Typography needs to be felt. Typography needs to be experienced.
In a world rife with unsolicited messages, typography must often draw attention to itself before it will be read. Yet in order to be read, it must relinquish the attention it has drawn. Typography with anything to say therefore aspires to a kind of statuesque transparency. It's other traditional goal is durability: not immunity to change, but a clear superiority to fashion. Typography at its best is a visual form of language linking timelessness and time.
Typography has one plain duty before it and that is to convey information in writing. No argument or consideration can absolve typography from this duty.
The better people communicate, the greater will be the need for better typography-expressive typography.
Typography is a hidden tool of manipulation within society. All schools should be teaching typography; we should be fundamentally aware of how typographic language is forming out assholes.
Lyric poetry is, of course, musical in origin. I do know that what happened to poetry in the twentieth century was that it began to be written for the page. When it's a question of typography, why not? Poets have done beautiful things with typography - Apollinaire's 'Calligrammes,' that sort of thing.
If you love it, you don't know much about typography. And if you hate it, you really don't know much about typography either and you should get another hobby.
I believe that the brain has evolved over millions of years to be responsive to different kinds of content in the world. Language content, musical content, spatial content, numerical content, etc.
I loved creating a series about the four Cabot sisters, who were not content to let their destinies be dictated to them. In 'The Trouble With Honor,' this desire became especially urgent when the sisters were faced with the prospect of losing their place in society. Eldest sister Honor led the charge. They were undaunted!
If we continue to treat content as an extra to information architecture, to content management or to anything else, we miss a bright opportunity to influence users. Content is not a nice-to-have extra. Content is a star of the user experience show. Let’s make content shine.
If there is one word that describes the meaning of character, it is the word honor. Without honor, civilization would not long exist. Without honor, there could be no dependable contracts, no lasting marriages, no trust or happiness. What does the word honor mean to you? To me, honor is summarized in this expression by the poet Tennyson, "Man's word [of honor] is God in man."
Typography is the craft of endowing human language with a durable visual form, and thus with an independent existence. Its heartwood is calligraphy - the dance, on a tiny stage, of the living, speaking hand - and its roots reach into living soil, though its branches may be hung each year with new machines. So long as the root lives, typography remains a source of true delight, true knowledge, true surprise.
When neither their property nor their honor is touched, the majority of men live content.
Content films necessary don't go by the content, they go by the emotions. Content films are about content whether you want to portray the content or sell it through humour, through seriousness, is a choice of the filmmaker.
Every ignoramus imagines that all that exists, exists with a view to his individual sake; it is as if there were nothing that exists except him. And if something happens to him that is contrary to what he wishes, he makes the trenchant judgement that all that exists is an evil.
I speak of honor-your honor to God-your honor to country-your honor to self. I sincerely believe it to be the cure to most of our ills, both on a national or individual basis.
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