A Quote by Robert G. Picard
Even non-commercial media rely on transferring cost to users through licence fees, donations from listeners, viewers, or readers, or grants from companies and foundations that have wrestled their funds from the public in some form of earlier commercial activity.
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I want the BBC to be a mass market public service broadcaster still funded by the licence fee... and the licence fee is more durable than many people in the commercial sector believe.
Also, the commercial media in a superior position, really, to any other corporate lobby, because where would people hear about commercial media or corporate media criticism, where would they hear criticism of them other than in the commercial media?
Tampon commercial, detergent commercial, maxi pad commercial, windex commercial - you'd think all women do is clean and bleed.
I have done a Hamburger Helper commercial, a Hardees commercial, a McDonalds commercial. American Express commercial.
In the US, commercial interests stole the airwaves early on, before public broadcasters could get a stab at it. And the deal that was made with public broadcasting was, "Okay, we'll allow there to be a handful of public stations to do the educational programming that commercial broadcasters don't want to do, but the deal is they can't do anything that can generate an audience, anything that's commercially viable." Anything they do that could be commercially viable could be considered unfair competition to commercial interests and should only be on the commercial stations.
It's no accident that Julia Child appeared on public television - or educational television, as it used to be called. On a commercial network, a program that actually inspired viewers to get off the couch and spend an hour cooking a meal would be a commercial disaster, for it would mean they were turning off the television to do something else.
Net neutrality is the idea that Internet service providers (ISPs) should treat all traffic that goes through their networks the same, not offering preferential treatment to some websites over others or charging some companies arbitrary fees to reach users.
I'm a commercial director; I do some very very commercial stuff in the commercial world. My music videos are always analyzed. I need to think about what the audience is going to think.
My first commercial ever was a Dr. Pepper commercial. And then I did a Mountain Dew commercial. A lot of soft drinks.
By some curious mischance, a couple of my plays managed to hit an area where commercial success was feasible. But it's wrong to think I'm a commercial playwright who has somehow ceased his proper function. I have always been the same thing - which is not a commercial playwright. I'm not after the brass ring.
One of the first jobs I did was a commercial, a local commercial on the Chinese channel here in Los Angeles, and the whole thing was in Cantonese, I think, and I didn't have any lines, but I was kind of the focus of the commercial.
I started this foundation when I was diagnosed. It was established for one reason, and that was to try to find a cure for MS. Every penny, 100% of the public donations that come into this are given back out in the form of grants to colleges and researchers around the world.
I got hit up for a tampon commercial and so I asked [JD and Jo] if they had anything. Jo sent that over and I was like, "I love this track. Oh my god. It's so upbeat. It's so positive. It would be so great for a tampon commercial." That commercial never came through, so then I just had it. I was like, "That would be great for a Hillary [Clinton] song." I think it's so funny that it could be a tampon commercial.
If we get the donations, I think we're going to raise a significant amount of money; some will be used for some administered costs, but the public portion of that will go directly into grants.
If there was a blog with five listeners or viewers, I had to be on it. Now I have to be on fewer media, but more substantive media.
The majority of the wealth of human knowledge is owned by a few publishing companies that hoard information and make billions off licensing fees, although most scholarly articles and journals are paid for by taxpayers through government grants.
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