A Quote by Ron Kaufman

Industry jargon may not be a language your customer understands. — © Ron Kaufman
Industry jargon may not be a language your customer understands.
It's not a coincidence these two industry areas - Silicon Valley and Hollywood - use the same jargon. They share a common language, the language of the creator, of the entrepreneur.
What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.
The only language that the Japanese whaling industry understands is economics.
Sometimes when your child talks, your friends cannot understand what he says; but the mother understands very well. So if our prayer comes from the heart, God understands our language.
Where jargon turns living issues into abstractions, and where jargon ends by competing with jargon, people don't have causes. They only have enemies.
I'm obsessed with the customer. I am the customer. I really don't think you can go wrong if you don't take your eye off of that. Serving the customer. How does she feel? I feel like the fashion industry has cared a lot about how we look but not about how we feel.
A stylist understands our body language; they know what works and what doesn't. I'm happy this concept has caught on in the South film industry.
The jargon of authenticity ... is a trademark of societalized chosenness, ... sub-language as superior language.
When you speak in other tongues, no one understands what you're saying, because you're speaking to God. It's a direct communication between your spirit and God. You're speaking the language that only He understands.
The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.
Try not to be either intimidated by or a captive of jargon. Even though it's language, and language is about communication, it often exists actually to obfuscate and to control power and not to communicate.
People who work in specialized fields seem to have their own language. Practitioners develop a shorthand to communicate among themselves. The jargon can almost sound like a foreign language.
Linguistic supersizing is on the increase, and it may show the influence of advertising-speak and corporate jargon on language, in which everything needs to be hyped to get noticed. It means that some of our greatest words are losing their power.
When you can show concern about what matters to your customer, that's Business to Customer Loyalty, and you can bet on it, you've just acquired a customer for life.
You can't write about people out of textbooks, and you can't use jargon. You have to speak clearly and simply and purely in a language that a six-year-old child can understand; and yet have the meanings and the overtones of language, and the implications, that appeal to the highest intelligence.
Jargon: any technical language we do not understand.
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