A Quote by Ron Kaufman

Give your customers what they want today, and help them see tomorrow. — © Ron Kaufman
Give your customers what they want today, and help them see tomorrow.

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Convincing isn't really possible in an age of customer control. Customers hold most of the cards today. They have good visibility into their choices, and they can easily share information with each other. Not only that, they don't like to be sold. But they do like to buy. Your job shouldn't be to convince customers to buy, but to help them buy what they want.
Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product.
You can change your tomorrow if you do something today. Few people understand how the way you live today impacts your tomorrow. Today is the only time we have within our grasp, yet many people let it slip through their fingers, recognizing neither its value nor potential. If we want to do something with our lives, then we must make today matter, because that's where tomorrow's success lies.
Live today. Not yesterday. Not tomorrow. Just today. Inhabit your moments. Don't rent them out to tomorrow.
Today somebody is suffering, today somebody is in the street, today somebody is hungry. ... We have only today to make Jesus known, loved, served, fed, clothed, sheltered. Do not wait for tomorrow. Tomorrow we will not have them if we do not feed them today.
Fame is an illusive thing - here today, gone tomorrow. The fickle, shallow mob raises its heroes to the pinnacle of approval today and hurls them into oblivion tomorrow at the slightest whim; cheers today, hisses tomorrow; utter forgetfulness in a few months.
And remember, also," added the Princess of Sweet Rhyme, "that many places you would like to see are just off the map and many things you want to know are just out of sight or a little beyond your reach. But someday you'll reach them all, for what you learn today, for no reason at all, will help you discover all the wonderful secrets of tomorrow.
Live today. Not yesterday. Not tomorrow. Just today. Inhabit your moments. Don’t rent them out to tomorrow. Do you know what you’re doing when you spend a moment wondering how things are going to turn out with Perry? You’re cheating yourself out of today. Today is calling to you, trying to get your attention, but you’re stuck on tomorrow, and today trickles away like water down a drain. You wake up the next morning and that today you wasted is gone forever. It’s now yesterday. Some of those moments may have had wonderful things in store for you , but now you’ll never know.
We want to encourage people. We want to help them. We want them to see all the good things God has placed in them and give them a right future.
To help [people] understand that what you shortcut today, cannot be made up tomorrow. So it's like, I'm not going to do anything today, and I'm going to do the wrong thing today and somehow tomorrow it will get a lot better."
What you do in practice is going to determine your level of success. I used to tell my players, 'You have to give 100 percent every day. Whatever you don't give, you can't make up for tomorrow. If you give only 75 percent today, you can't give 125 percent tomorrow to make up for it.'
If you are worrying about tomorrow, you can't possibly enjoy today. Think about it: you can't really give God tomorrow; you can give him only what you have, and today is all you have.
The flame will cool tomorrow, or the day after tomorrow.... But someone must see this already today, and speak heretically today about tomorrow. Heretics are the only (bitter) remedy against the entropy of human thought.
Your tomorrow has no right to complain about your today, as long as your today gives you a bliss, unknown and incomprehensible to both your yesterday, and tomorrow!
For most of the people there is no today and there is no tomorrow; for them, there is only the past times! Leave your past to live your today and to live your tomorrow!
When you view marketing from the vantage point of the guerrilla, you realize that it’s your opportunity to help your prospects and customers succeed. They want to succeed at earning more money, building their company, losing weight, attracting a mate, becoming more fit, or quitting smoking. You can help them. You can show them how to achieve their goal. Marketing is not about you. It’s about them. I hope you never forget that.
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