A Quote by Ron Kaufman

Ask your loyal customers for positive comments about your products and your service. Then post these testimonials where other customers and prospects can enjoy them.
Entrepreneurship is all about an idea that creates differentiated business value to one's customers. You must be able to convince your customers about the benefits that association with you or your products will give them. People are ready to pay if they are convinced about your services or products.
The fact that used cars is our largest category is a good example. We would not have sat in a conference room and said, "Hey, how about used cars?" So what can be learned that is extensible to other companies is to ask what are your customers doing with your products that maybe you didn't anticipate that they would do? How do you think of your customers as your research and development lab, as opposed to having an R&D lab at headquarters?
Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.
Not being in tune with your customers is like living in an alternate reality; the way you think your customers feel about your product is not always the same as what your customers really think about your product.
Satisfied customers are apathetic. Loyal customers will be your advocate.
Only by moving away from the comforts of your conference room to truly engage with and listen to your customers can you learn in depth about their problems, produce features to solve those problems, and learn what drives customers to recommend, approve, and purchase products.
As a leader, you absolutely must expend your energy engaging your frontline employees so that they will take care of customers, who will tell stories about how great your company is to other people, who will become new customers.
If your employees are disengaged, and they don't take care of your customers, it doesn't matter how good your strategy is - your customers will still go somewhere else.
Your number one customers are your people. Look after employees first and then customers last.
The internet has opened the door for millions of businesses to do things differently, because there are other assets now, assets that can transcend location. Your permission to talk to customers, your reputation, your unique products-you can build a business around them online.
In business, we often say that your best customers are the customers you have now. In other words, your most successful sales leads come from the selling you've already done.
If you're a prostitute, this is your day: You party, you have customers until four or six in the morning, then you sleep. You wake at noon, watch soaps on TV, take two or three hours to fancy up yourself, and then you start waiting for customers. That's your life. And some days no customers come. There's no party. There's nothing. You sit there and wait. If you're educated you can read books, but in Bangladesh and most other places you watch TV or listen to music or cook.
Growing your own business is great. Watching your ideas come to life, taking care of new customers and watching them become repeat customers, and successfully building your team is a feeling that can't be matched.
Shareholder value is a result, not a strategy?.?.?.?Your main constituencies are your employees, your customers and your products.
People ask me, how is managing in the New Economy different from managing in the Old Economy? Actually, it's a lot the same. It's about the financial discipline of the bottom line, understanding your customers, segmenting your customers by their needs, and building a world-class management team.
Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product.
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