A Quote by Rosser Reeves

I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell. — © Rosser Reeves
I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell.
No, sir, I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell.
New Year's resolution: To refrain from saying witty, unkind things, unless they are really witty and irreparably damaging.
A woman can be sexy, charming, witty or shy with her shoes.
I don't think I'm a witty person. To me, a witty person is a funny person who is also a smart person. My friend David Rakoff, who died a few years ago, he was a witty person. Fran Lebowitz is a witty person. I don't think there are that many witty people around, so you tend to notice them when they do come around. I don't consider myself to be that.
A witty saying proves nothing, but saying something pointless gets people's attention.
I went from selling everything to saying, 'I ain't gonna sell that. Can't do it.' It wasn't working for me, so I was just like, 'Yo, I'm going to sell my talent.'
Television has an awful lot to do with the Kennedy mystique and the fact that he's frozen in people's minds at the age of 46, and he was handsome and personable and witty and charming.
Audiences always love the baddies. Especially these ones that are so witty and charming and outrageously devious - everything you're not supposed to be. I think it speaks to the basic, primal nature in us.
There is an element of seduction in shoes that doesn't exist for men. A woman can be sexy, charming, witty or shy with her shoes.
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something that will inform and serve the consumer, and be sure you're saying it like it's never been said before.
My goal was becoming the next David Copperfield. I learned how to be a performer by emulating him as a kid - his formula of just talking to people onstage, being free to improvise, being charming and witty with a crowd, together with great, beautiful magic.
I love John Updike immoderately. I am profoundly shocked that he has gone because he was, for me, the greatest American writer of the second half of the 20th century. He was also a gracious, charming, and witty man.
A witty saying proves nothing.
The chance to be seen as a warm, witty guy is too good an opportunity for a politician to miss.
It is a great mistake for men to give up paying compliments, for when they give up saying what is charming, they give up thinking what is charming.
Anybody can be charming if they don't mind faking it, saying all the stupid, obvious, nauseating things that a conscience keeps most people from saying. Happily, I don't have a conscience. I say them.
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