A Quote by Ruth Bernhard

If you can't make the image bigger or more important than what you see, then don't push the button — © Ruth Bernhard
If you can't make the image bigger or more important than what you see, then don't push the button
North Korean Leader Kim Jong Un just stated that the 'Nuclear Button is on his desk at all times.' Will someone from his depleted and food starved regime please inform him that I too have a Nuclear Button, but it is a much bigger & more powerful one than his, and my Button works!
It's a long story. Want a refill?" "No, let's start the steak. Where's the button?" "Right here." "Well, push it." "Me? You offered to cook." "Ben Caxton, I will lie here and starve before I will get up to push a button six inches from your finger" "As you wish." He pressed the button. "But don't forget who cooked dinner.
We live in a world where people can ridicule you at the push of the button. They can question you at the push of a button.
You and I both know, deep in your heart, you agree with me. And I will prove it with one hypothetical scenario: you are alone in a closet of your home. There`s a bright red button. You can push that button and presto all Negroes and Jews and all other colored people are instantly removed from the North American continent and returned to their native countries. You`d push it, wouldn`t you whitey? See? See? See? in the final analysis, you agree with me. But of course, you wouldn`t do antything to bring that scenario about, or any other scenario favorable to your Race.
Imagine what Masaccio or Leonardo would have done if they had an instrument with which they could point, push a button, and get an image.
You must find something you want to live for that's bigger than yourself - a mission - whether it's your children, a business, a non-profit, whatever. That pulls you to achieve, which is far more sustainable than to push yourself to. You can only push yourself for so long.
A Pentagon official once said the people who would actually push the button probably have never seen a person die. He said the only hope -and it's a strange thought - is if they put the button to launch the nuclear war behind a man's heart. The President, then, with a rusty knife, would have to cut out the man's heart, kill the man, to get to the button.
The longer I live the more I realize the impact of attitude on life. Attitude, to me, is more important than facts. It is more important than the past, than education, than money, than circumstances, than failures, than successes, than what other people think or say or do. It is more important than appearance, giftedness or skill. It will make or break a company . . . a church . . . a home.
Make a commitment today to something bigger and more important than yourself.
I make one image—though 'make' is not the right word; I let, perhaps, an image be 'made' emotionally in me and then apply to it what intellectual & critical forces I possess—let it breed another, let that image contradict the first, make, of the third image bred out of the other two together, a fourth contradictory image, and let them all, within my imposed formal limits, conflict.
It's weird because there is progress somehow. But there's so much that just feels the same. How important is that rank? How important is it that I am allowed to make these decisions? What does that really mean? What is progress? Is it progress that a black guy gets to push a button for the nuclear bomb? Is that progress? Maybe, I don't know.
Bad sales managers push two buttons: 'more' and 'panic.' Great sales managers have one more button to push: the 'how'.
Image and appearance tell you little. The inside is bigger than the outside when you have the eyes to see.
Part of the process of reading is constantly hitting the pause button, and now and then the rewind button, to ponder a word that's been chosen by the author as exquisitely as the filmmaker chooses an image or a sound editor chooses a sonic clue - the tolling of a bell in the distance to evoke memory, for instance.
First book was handwritten, then the printing press, now we've got our Kindles. To be able to push a button and a dictionary comes up. And then, at my age, that I can make the letters any size I want, and that I can carry all of William Shakespeare, all of Gogol, all of Franz Kafka in my handbag? You've got to love it.
If you've noticed that I don't use long takes, it's not because I don't like them, but because no one gives me the necessary means to treat myself to them. It's more economical to make one image, then this image and then that image, and try to control them later, in the editing studio.
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