A Quote by Ryan Holiday

Growth hacking is the future of marketing. It has to be. — © Ryan Holiday
Growth hacking is the future of marketing. It has to be.
Growth-hacking is about scalability - ideally, you want your marketing efforts to bring in users, which then bring in more users.
Of all the things that can have an effect on your future, I believe personal growth is the greatest. We can talk about sales growth, profit growth, asset growth, but all of this probably will not happen without personal growth.
Growth hacking is a mindset, and those who have it will reap incredible gains.
The best system I've ever seen for intellectual distribution is the direct selling business-also known as one-to-one marketing, network marketing, referral marketing or relationship marketing.
I found marketing to be highly descriptive and prescriptive, without much of a foundation in deep research. I brought in economics, organization theory, mathematics, and social psychology in my first edition of Marketing Management in 1967. Today Marketing Management is in its 15th edition and remains the world's leading textbook on marketing in MBA programs. Subsequently, I wrote two more textbooks, Principles of Marketing and Marketing: an Introduction.
Networking is marketing. Marketing yourself, marketing your uniqueness, marketing what you stand for.
Growth hacking isn't some proprietary technical process shrouded in secrecy. In fact, it has grown and developed in the course of very public conversations. There are no trade secrets to guard.
If Anonymous and Lulzsec are the id of hacking, then physical hackerspaces are the heart of the higher-minded hacking ideals: freedom of information, meritocracy of ideas, a joy of learning and anti-authoritarianism.
Hacking was the only entertainment that would occupy my mind - like a huge video game, but with real consequences. I could have evaded the FBI a lot longer if I had been able to control my passion for hacking.
Advertising has to be contextual, as the potential in 'push' marketing is fairly limited and is largely viewed as spam. Thus there is a need to get into 'permission' marketing and 'pull' marketing to deliver value to marketers.
Throughout our history we've had a lot of unique marketing initiatives that have led to growth.
We already have the statistics for the future: the growth percentages of pollution, overpopulation, desertification. The future is already in place.
Marketing is fundamental to what makes us human. Marketing is not solely about selling chewing gum, cars, cellphones, and tourist packages. Everything in life involves the process of marketing something to someone.
I think of 'data science' as a flag that was planted at the intersection of several different disciplines that have not always existed in the same place. Statistics, computer science, domain expertise, and what I usually call 'hacking,' though I don't mean the 'evil' kind of hacking.
Over the past 60 years, marketing has moved from being product-centric (Marketing 1.0) to being consumer-centric (Marketing 2.0). Today we see marketing as transforming once again in response to the new dynamics in the environment. We see companies expanding their focus from products to consumers to humankind issues. Marketing 3.0 is the stage when companies shift from consumer-centricity to human-centricity and where profitability is balanced with corporate responsibility.
Growth hackers are typically computer engineers that build great marketing ideas into the product during the development process.
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