A Quote by Ryan Holmes
Social media listening tools make it easy to track brand references and mentions, and these functions can still be handled ably by a small, dedicated team.
Related Quotes
We're social media-driven now, the social media team is huge in WWE. It really helps expand our brand.
As social is where consumers' eyeballs are, businesses must take ownership of their online company profiles. By providing their customers with a place to share content, social media managers can monitor and track content which directly relates to their brand.
I think social media tools are helpful, so long as you pick your social media wisely.
While social media is a one of the best tools to spread brand awareness, network, stay updated on the latest industry news, and catch up with friends or family, it's another huge time waster.
I take a lot of pride in my brand on social media and the other brands that I work with. Social media is an amazing place and platform to communicate with your fans and supporters.
If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story.
I dislike the phrase 'social media.' 'Social media' is merely a way to describe new tools in an old and narrow paradigm where we measure success by how many people are reached.
Social media lacks insight, common sense, and emotion. Understand that while it's easy to condemn celebrities on social media, people should also think of repercussions their insensitive remarks can make on the celebrities' family.
Indeed, the best practical reason to think that social media can help bring political change is that both dissidents and governments think they can. All over the world, activists believe in the utility of these tools and take steps to use them accordingly. And the governments they contend with think social media tools are powerful, too, and are willing to harass, arrest, exile, or kill users in response.
I just love listening to music and talking about it, so my social media is mostly dedicated to talking about songs and stuff that interests me.
Negative social media can ruin a player. Reading your mentions? It's poison.
ISIL's widespread reach through the Internet and social media is most concerning, as the group has proven dangerously competent at employing such tools for its nefarious strategy. ISIL uses high-quality, traditional media platforms as well as widespread social media campaigns to propagate its extremist ideology.
Small businesses forget how to be social. Everyone tries to do social media when they should just try being social. To be successful with social media, you have to treat each individual person just like you would in real life by establishing a genuine connection with them.
Importantly, companies are using social media to do things that go way beyond just chatting up existing customers on Facebook. Sales departments use social to nurture leads and close sales. HR posts job openings and vets applicants. Community and support squads mine networks, blogs and forums with deep listening tools.
One of the ironies of a conference dedicated to all things digital and virtual is that the best ways to connect with people are surprisingly old-school. Social media tools can improve the odds of a serendipitous encounter at SXSW, but old-fashioned hustle, palm-pressing and - above all - creativity go a long way.
Personally, even though I have a great PR team, no one except my husband and I touch any of my 10 social media accounts. It's a lot of work, but I know that my brand, my image, and my voice are authentic to me.
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