Often people say they can't base their strategies on customers because customers make unreasonable requests and because customers vary too much. Such opinions reveal serious misconceptions. The truly outside-in company definitely does not try to serve all the needs of its customers. Instead, its managers are clear about what their organization can and should do for customers, and whatever they do they do well. They focus.
In the daily lives of most men and women, fear plays a greater part than hope: they are more filled with the thought of the possessions that others may take from them, than of the joy that they might create in their own lives and in the lives with which they come in contact. It is not so that life should be lived.
Customers are your best teachers. Learning about your customer's beliefs, values, and priorities teaches you which selling points you should emphasize.
As an artist, we have a big influence, and we should always think if we are doing more harm than good to our viewers. We should serve as a model to them.
Our days are numbered. One of the primary goals in our lives should be to prepare for our last day. The legacy we leave is not just in our possessions, but in the quality of our lives. What preparations should we be making now? The greatest waste in all of our earth, which cannot be recycled or reclaimed, is our waste of the time that God has given us each day.
Delta's plan to upgrade JFK facilities will improve our customers' travel experience and make it more efficient and enjoyable to travel through one of the world's premier international gateways. Our customers should make no mistake that Delta is committed to New York and that this summer's expansion at JFK is an important step in offering enhanced service to customers in most every direction we serve from New York City.
Every community has crime and violence; it's a part of being human. This idea that black communities are more violent than others is just false. But black folks fight the hardest for our communities. Before governments do, before other people do, we're the first ones to show up. We are the first ones to fight for our lives.
We should not be living in human communities that enclose tiny preserved ecosystems within them. Human communities should be maintained in small population enclaves within linked wilderness ecosystems. No human community should be larger than 20,000 people and separated from other communities by wilderness areas. Communication systems can link the communities.
I think it's harder for people than it should be. But as more and more of us become carbon neutral and change the patterns in our lives to be part of the solution instead of part of the problem, we are now beginning to see the changes in policy that are needed.
To make a bestseller, there are more customers than just your customers: Selling to the end-user is just one piece of the puzzle. In my case, I needed to first sell myself to the publisher to get marketing support and national retail distribution.
I believe corporations that benefit from everything America has to offer should feel (ph) some sense of responsibility, not just to their biggest shareholders, but to their workers, to their customers, to their communities and, yes, to our country.
In the end, money should serve something greater than just money. It should serve you, your family, the people you want to touch.
The green economy should not just be about reclaiming throw-away stuff. It should be about reclaiming thrown-away communities. It should not just be about recycling things to give them a second life. We should also be gathering up people and giving them a second chance.
Hurricane Katrina touched our customers, communities we serve, and our associates in a profound way.
Christmas is not just a day, an event to be observed and speedily forgotten. It is a spirit which should permeate every part of our lives.
Each of us should make the most of our lives. We should give life our best-let us use our lives more wisely to chase our dreams, find our true purpose, and be as happy and successful as possible.