I never think in terms of target audience. I try to write what makes me laugh, so I'm the target audience. I guess I just hope there's another person in America like me.
I didn't write with a target audience in mind. What excited me was how much I would enjoy writing about Harry. I never thought about writing for children - children's books chose me. I think if it is a good book anyone will read it.
I was talking to one of the writers about our target audience, and he was insulted that I used that term. But if you're given $60 million to make a film, you'd better know who your target audience is. That's who's going to pay back the bills you run up.
I think everybody in news understands that the audience that watches for more than an hour is not your target audience - because those people are on life support.
My target audience is anyone who finds the world interesting and human behavior fascinating, terrible, inspiring, funny, and occasionally, mysterious.
If you think people are against you and that you're a target, things will start appearing that way. I just go about my day, and I don't think anyone is out to get me.
Let me first say that I don't think the millennium target of cutting global poverty in half is an impossible or abstract target. I think it is a real and achievable goal.
We know that families and kids are going to be an important part of our audience, so we've always made sure that we've picked subject matter that was appropriate for kids. But I think if you try to target a movie to kids, you're going to fail.
I don't think anyone really gets used to being recognized around the world. It kind of feels like a videogame at times, especially with paparazzi and people following you and things of that nature. But it's part of who I am now.
Perhaps 'Borderlands' can be a lesson for all of us - that when making a videogame, we should not be afraid to identify gamers as the audience.
Never try to fit a target audience. Write what is true to the characters in their settings and the audience will find you.
For 'Nier: Automata', I wasn't told to target anyone. I just made what I wanted to, and I tried to stay hidden from Square Enix as much as possible.
In terms of target audience, who cares what a middle-aged guy like me wants; most mainstream are not catering to me at all.
You know you've made your mark when you're on the cover of a videogame.
I don't think there's any question journalists have become targets, but then I think that - that anyone who tries to practice liberty becomes a target of fanatics.
I would walk down the street and people would scream from their cars at me and, generally, I'd turn around and it's a 13-year-old girl. And it's funny because that is the audience that I think big studios are always trying to target.