A Quote by Sanjeeda Sheikh

But I don't think TV will face any threats from web series. Every medium has it's own audience. — © Sanjeeda Sheikh
But I don't think TV will face any threats from web series. Every medium has it's own audience.
I think the key difference between the web and print medium is, on the web or any digital medium, you're dealing with this added element of behavior.
... people in the newspaper industry saw the web as a newspaper. People in TV saw the web as TV, and people in book publishing saw it as a weird kind of potential book. But the web is not just some kind of magic all-absorbing meta-medium. It's its own thing.
It does not bother me whether my work is reaching the audience through cinema, TV or a web series.
The term 'web-series' has a stigma attached to it because it was created at a time when the only web-series that were being created were being created by people who would have loved to have a television show, but they couldn't. So they created a web-series instead, on their own dime. And those series look cheap because of it.
TV is still a 'push' medium - we are broadcasting into any home or business with basic cable, and depending on what's happening in the world, we have a wider audience, from news junkies to very sporadic viewers. On TV, you want your reporting to be valuable to that entire audience and be relevant.
No matter how much programming improves, however, media savants tend to see the medium living out numbered days. It's feared that the Internet will do to TV what TV did to the movies in the 1950s. But instead of panicking, the networks are finding ways to co-opt the Web.
There are some channels that are trying out new content. These shows have new and fresh stories. The trend on TV is changing, and along with this, there are web series, too. But the audience needs to get used to these stories.
I think TV is still, out of every medium, the one that really offers simple easy enjoyment. You've got lots of choice, you've got the opportunity to be entertained or informed on your own or you've got the opportunity to enjoy and experience programming together. It really probably is, I still think, the most emotionally engaging and bonding medium that exists.
I cant predict exactly what the TV channel of the future is, but we think more and more time spent on TV is going to be around web content and web video.
TV isn't a wide medium when it comes to boldness on the small screen because of the audience. It reaches out to the audience but keeping the traditions intact.
Television always carried me: be it at my beginnings in small series and telefilms, or through my success in Kasamh Se and Bade Acche Lagte Hain. Thanks to TV, I saw an incredible dream come true: I could incarnate good and bad people, share my joys and pains with the audience, but also be part of this incredible medium that can educate and entertain at the same time! And with new TV platforms, the journey has only just started.
Sustaining an audience with a web series is an impossible task.
Sometimes you can do certain things on stage, or even in a TV series, and people see the look on your face and they know what you mean, so you can get away with certain things. But if you can't create that look on an animated character, which is essentially a puppet, the line will hit the audience in a very bad way.
I think ultimately if you have a very high expectation of your audience and you know exactly what it is you're trying to express through the medium of film, there will always be an audience for you.
One of the great things about a TV series is that it's different to a movie - in a movie you obviously know the beginning, the middle and the end of what you're going to do. With a TV series it's unfolding, and you're discovering with every episode.
There's no substitute for taking a clear-eyed look at the threats we'll face and asking how our force will adapt to meet those threats.
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