A Quote by Saul Bass

There's nothing more damaging than an irate moviegoer who hasn't seen what the film trailer promised. — © Saul Bass
There's nothing more damaging than an irate moviegoer who hasn't seen what the film trailer promised.
I think there is also a certain degree of expectation that's set up by trailers, where even if you know what's going to happen in parts of the film based on the trailer, you almost anticipate and look forward to those moments based on having seen the trailer.
As a moviegoer, I'm always annoyed when a big joke is ruined in the trailer, but generally, it actually makes it play better.
One of my biggest disappointments is watching the trailer for the second Lord of the Rings film and having Gandalf in it. Why? He died in the first one, why give it away in the trailer just to try and sell 1000 more seats? It's daft.
Nothing is more damaging to the truth than an old error.
Nothing is more damaging to you than to do something that you believe is wrong.
One of my biggest disappointments is watching the trailer for the second 'Lord of the Rings' film and having Gandalf in it. Why? You know, he died in the first one, why give it away in the trailer just to try and sell a thousand more seats? It's daft.
You were there all day long, 12 hours a day. So there was none of this, 'I'm going back to my trailer, my trailer's bigger than your trailer,' that kind of Hollywood nonsense.
Dishonesty in trailers is more than a moral issue, it's a practical one. If you don't deliver in the film what you offered in the trailer, you'll get bad word-of-mouth.
Film is more than the twentieth-century art. It's another part of the twentieth-century mind. It's the world seen from inside. We've come to a certain point in the history of film. If a thing can be filmed, the film is implied in the thing itself. This is where we are. The twentieth century is on film. You have to ask yourself if there's anything about us more important than the fact that we're constantly on film, constantly watching ourselves.
You know, in an ideal world, people would just be intrigued and go and see a film without knowing anything about it, because that's where you're going to have the most experience of a film, the biggest, the most revelation of a film. But at the same time, I think there are benefits of having seen a trailer where you actually look forward to seeing moments in a film knowing that they're coming up. I don't know which is better.
For me, there's one film at a time, and my only benchmark is that my current film should be better than my last one, and I've made sure of that. If you Google the trailer of my first film - which I request you not to - you'll see the vast change in my approach towards my profession and the slow gain of maturity in performing.
Therefore, not only are their passions satanic, but their lives are diabolic. So I say to you that these are even worse than murderers, and that it would be better to die than to live in such dishonor. A murderer only separates the soul from the body, whereas these destroy the soul inside the body..... There is nothing, absolutely nothing more mad or damaging than this perversity.
To do it on film, where it'll be seen by more people than have seen the play since it was written, it humbles you.
More people have seen 13th on Netflix than have seen all my films put together between the Sundance winners and Selma, and the whole international distribution of film.
I met Michael Snow and Stan Brakhage the second day after I arrived, you know. I had never seen or heard of Brakhage. For me, it was a revolution, because I was well educated in film, but American-style experimental film was known to me in the abstract, and I had seen practically nothing. I had seen a film then that Noël Burch had found and was distributing called Echoes of Silence. It was a beautiful film, three hours long. It goes forever and it was in black and white, very grainy, and I saw that film and I thought...it was not New Wave. It was really a new concept of cinema.
WWE was far more tougher than working for a film where you could take a shot and go and rest in the trailer, but for WWE, one had to exercise, eat well, fight, and even deal with injuries.
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