A Quote by Seth Godin

People rarely buy what they need. They buy what they want. — © Seth Godin
People rarely buy what they need. They buy what they want.

Quote Topics

A novel is a commodity that fulfills a certain need; people need to buy daydreams like they need to buy ice cream or aspirin or gin. They even need to buy a pinch of intellectual catnip now and then to liven up their thoughts.
In Florida, to buy a gun, you do not need a permit, you do not need a gun license, and once you buy it, you do not need to register it. You do not need a permit to carry a concealed rifle or shotgun. You can buy as many guns as you want at one time.
We buy our way out of jail but we can't buy freedom, We buy a lot of clothes when we don't really need them, Things we buy to cover up what's inside.
Industry prospers when it offers people articles which they want more than they want anything they now have. The fact is that people never buy what they need. They buy what they want.
They don't want art that might actually change the community. They just want consumers. They don't want people to manufacture things. They'll do the manufacturing, and they just need people to buy it, need youth to buy it.
Buy, buy, buy, buy! They want to grab you and trap you and turn you into little Elizabeth Hurleys.
We've been trained to spend money since we were born with all these commercials with toys and G.I. Joes and Transformers. But there's so many things in the supermarket, there's so many things on television that automatically, when you turn it on, are saying, 'Buy! Buy! Buy! Buy! Buy! Buy! Buy!'
From Nike, we buy victory. From Under Armour, we buy protection. From Lululemon, we buy zen. From Patagonia, we buy conservation. From BMW, we buy performance.
You don't need personal fabrication in the home to buy what you can buy because you can buy it. You need it for what makes you unique, just like personalization.
Money is not the most important thing, but when you need it, there are few substitutes. So while I like the things money can buy, I love what money won't buy. It bought me a house but it won't buy me a home. It would buy me a companion but it won't buy me a friend.
I don't buy much. Almost buy nothing. I buy what I need, do it the easiest way possible.
In the old days, I'd have to go as a company, buy computer resources, buy servers, buy storage, and lash it all together. It took a long time to stand up. Now, if I need, I can go to Amazon or Rackspace and buy some computer power nearly instantaneously.
You can buy a man's time; you can buy his physical presence at a given place; you can even buy a measured number of his skilled muscular motions per hour. But you cannot buy enthusiasm... you cannot buy loyalty... you cannot buy the devotion of hearts, mind or souls. You must earn these.
The people that buy music might not be able to afford to buy music. It might not even be a situation where people don't want to buy your stuff. It might be a situation where they can't afford to buy it because food prices are too high. I can respect that.
Sometimes when I walk into one of my own stores, I look at the display and say, "This looks so good - I want to buy it." Yet other times I walk in and the displays and mannequins will be all wrong, and I don't want to buy anything. When a customer walks into a store, she's looking for inspiration. So I'm tuned in to people, and I care about what they need and who they are.
I get up in the morning, do my e-mail, I check my e-mails all day. I'll go online and I'll buy my books at Amazon.com, but I don't want to buy all of them because I want to go to Duttons and I want to buy books from another human being.
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