A Quote by Seth Godin
The answer to the question "where do good ideas come from" is always the same, the come from bad ideas. If you come up with 20 bad ideas you get one good one.
Related Quotes
Good ideas come from bad ideas, but only if there are enough of them.
If you write, good ideas must come welling up into you so that you have something to write. If good ideas do not come at once, or for a long time, do not be troubled at all. Wait for them. Put down little ideas no matter how insignificant they are. But do not feel, any more, guilty about idleness and solitude.
When you're glad to be alive, good ideas come. The reason good ideas don't come today is because we're all bottled up with greed and anger. We're mad.
Now some people when they sit down to write and nothing special comes, no good ideas, are so frightened that they drink a lot of strong coffee to hurry them up, or smoke packages of cigarettes, or take drugs or get drunk. They do not know that ideas come slowly, and that the more clear, tranquil and unstimulated you are, the slower the ideas come, but the better they are.
I start with a comprehensive list of all the recent songs that have been big hits - and then I go down that list and see if I can come up with funny ideas for them. I can always come up with ideas, but not necessarily good ones!
For me, there's a bad year of getting started on something. You write bad stuff and it's awkward to throw it out, and you wait around to get some good ideas that maybe do come or don't come. Until eventually you get the voice and autonomy of the characters, the characters have personality, and they sort of pick up the weight and put it on their shoulders. That's when it becomes a little more fun.
Good and bad ideas both come from the same fountain of speculation and experiment.
Virtually all bad ideas come from universities, bad ideas that only survive when insulated from reality.
You have to have a lot of ideas. First, if you want to make discoveries, it's a good thing to have good ideas. And second, you have to have a sort of sixth sense-the result of judgment and experience-which ideas are worth following up. I seem to have the first thing, a lot of ideas, and I also seem to have good judgment as to which are the bad ideas that I should just ignore, and the good ones, that I'd better follow up.
I bet the people who are in the auto industry right now have more than 10,000 good ideas about what might work and what we need to do is not come up with more good ideas. We need to go and test as many of those good ideas as possible.
Let's get one thing clear right now, shall we? There is no Idea Dump, no Story Central, no Island of the Buried Bestsellers; good story ideas seem to come quite literally from nowhere, sailing at you right out of the empty sky: two previously unrelated ideas come together and make something new under the sun. Your job isn't to find these ideas but to recognize them when they show up.
Usually, the best ideas come from other people's good ideas, which then, after a short gestation period, become your ideas.
Really good original ideas are very hard to come up with. Good ideas - easy. Really good, original ideas - it can take months.
Ideas come mostly bottoms-up. They come when you have a free flow of ideas and you have people able to combine multiple ideas into one concept... And you've got to have competition, too. You've got to say, 'We're going to have 10 different ideas, nine of them are going to fail, and the one that does the best is going to move forward.'
I make charts of songs that are good candidates, good targets, so to speak. Then I try to come up with ideas for parodies. And 99% of those ideas are horrible.
I see the emphasis on a lot of ideas and I know that's directed at me. [Megan Chance] come up with an idea, hone it, and write it. I come up with thirty ideas, flesh each one out, research each one, come up with characters, and then decide I don't like it.
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