A Quote by Seth Godin

Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse. — © Seth Godin
Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.
Without my airplane I am an ordinary man, and a useless one - a trainer without a horse, a sculptor without marble, a priest without a god. Without an airplane I am a lonely consumer of hamburgers.
Xerox did OK in moving to digital in the commercial space. They didn't do well in the consumer market, but they're not a consumer brand. They don't even know how to spell consumer.
We marked a milestone for consumer empowerment when we began to publish consumer complaint narratives which allow people to share in their own words their experiences in the consumer financial marketplace.
It’s in our best interest to put some of the old rules aside and create new ones and follow the consumer – what the consumer wants and where the consumer wants to go.
It's in our best interest to put some of the old rules aside and create new ones and follow the consumer - what the consumer wants and where the consumer wants to go.
He was a foe without hate; a friend without treachery; a soldier without cruelty; a victor without oppression, and a victim without murmuring. He was a public officer without vices; a private citizen without wrong; a neighbor without reproach; a Christian without hypocrisy, and a man without guile. He was a Caesar, without his ambition; Frederick, without his tyranny; Napoleon, without his selfishness, and Washington, without his reward.
Consumer technology and medical tools have been created to benefit our daily lives. Without self-regulation, though, the industry could be at risk of potentially halting years of innovation and stunting growth in this field.
You have to follow the consumer, and the consumer will be in control.
My object, having a surplus to deal with, is to consider how I can deal with it to the greatest advantage to the consumer - how, without inflicting any injury on Canada, I can secure the most substantial benefit to this country, to the manufacturing, to the commercial, and to the agricultural interests. The real way in which we can benefit the working and manufacturing classes is, unquestionably, by removing the burden that presses on the springs of manufactures and commerce.
The guerrilla is obsessed with benefits. Whenever offering a product or service, she focuses on how it will benefit the consumer and builds everything—the product, the delivery, the marketing—around that benefit.
One thing I would say about the Indian consumer is that as much change and as much technology, innovation that you offer to the Indian consumer, the Indian consumer is very receptive and actually keep expecting more, and we have had that great experience.
...the tragedy of consumerism: one acquires more and more things without taking the time to ever see and know them, and thus one never truly enjoys them. One has without truly having. The consumer is right-there is pleasure to be had in good things, a sacred and almost unspeakable pleasure, but the consumer wrongly thinks that one finds this pleasure by having more and more possessions instead of possessing them more truly through grateful contemplation. And here we are, living in an economy that perpetuates this tragedy.
If American industry continues to sow contempt for the consumer, it will reap contempt from the consumer.
Rather than simply interrupting a television show with a commercial or barging into the consumer’s life with an unannounced phone call or letter, tomorrow’s marketer will first try to gain the consumer’s consent to participate in the selling process.
A cigarette is the only consumer product which when used as directed kills its consumer.
A consumer society is about simplfying and degrading the consumer as well as the product.
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