A Quote by Seth Godin
To make a product, to market an idea, to come up with any problem you want to solve that doesn't have a constituency with an otaku, is almost impossible... There's a hot sauce otaku, but there's no mustard otaku.
Related Quotes
Almost all Japanese animation is produced with hardly any basis taken from observing real people, you know. It's produced by humans who can't stand looking at other humans. And that's why the industry is full of otaku!
Hackers are nerdy, pasty, tubby, little geeks with triple thick glasses and this is probably a demented otaku with smelly feet. So catching him will be a breeze!
I'm wearing black leggings and a loose top festooned with a Menger sponge of empty pockets stitched out of smaller pockets and smaller still, almost down to the limits of visibility woven in freefall by hordes of tiny otaku spiders, I'm told, their genes programmed by an obsessive-compulsive sartorial topologist.
I am a geek. I am an otaku.
You have to find a group that really desperately cares about what it is you have to say. Talk to them. They have something I call otaku. It's a great Japanese word. It describes the desire of someone who's obsessed to, say, drive across Tokyo to try a new Ramen noodle place 'cause that's what they do, they get obsessed with it.
You know you can usually solve almost any problem, or you'll realize you can't, but usually you can solve almost any problem through some sort of trickery one way or another and get the shot to work, but you know when to give up.
I'm actually a hardcore otaku who likes maids more than having three meals a day. And I only read books related to maids. Also, I only visit maid cafes. Of course, I also collect maid figurines. I play games which feature female maids and it turns me on so much. Then I'll wear the maid uniforms and jump in joy. I'll take my leave now.
We cannot solve a problem by saying, "It's not my problem." We cannot solve a problem by hoping that someone else will solve it for us. I can solve a problem only when I say, "This is my problem and it's up to me to solve it."
That's why there's lots and lots of kinds of hot sauces, and not so many kinds of mustard. Not because it's hard to make interesting mustard - you could make interesting mustard - but people don't, because no one's obsessed with it, and thus no one tells their friends.
All it takes is one idea to solve an impossible problem.
When you're trying to solve a problem on a new product type, you become completely focused on problems that seem a number of steps removed from the main product. That problem solving can appear a little abstract, and it is easy to lose sight of the product.
Work only on problems that are manifestly important and seem to be nearly impossible to solve. That way you will have a natural market for your product and no competition.
Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.
The worst possible thing ... was to lie dead in the water with any problem. Solve it, solve it quickly ... If you solved it wrong, it would come back and slap you in the face, and then you could solve it right.
I have a zillion bottles of hot sauce. I love Trader Joe's jalapeno. The whole right side of my fridge is filled with hot sauce.
Most entrepreneurs come up with a product, or they come up with an idea and they think they can be successful with it. But if they don't know the financial side of their business and understand credit and working capital and what it takes money-wise, you can't be successful. The product is just a product.
Related Authors
Ayn Rand Quotes
Russian
Writer
C. S. Lewis Quotes
British
Writer
Francois de La Rochefoucauld Quotes
French
Writer
Gilbert K. Chesterton Quotes
English
Writer
H. L. Mencken Quotes
American
Writer
Haruki Murakami Quotes
Japanese
Writer
J. R. R. Tolkien Quotes
English
Writer
Kurt Vonnegut Quotes
American
Writer
Leo Tolstoy Quotes
Russian
Writer
Mark Twain Quotes
American
Writer
Mason Cooley Quotes
American
Writer
Ray Bradbury Quotes
American
Writer
Samuel Johnson Quotes
English
Writer
Sherrilyn Kenyon Quotes
American
Writer
Suzanne Collins Quotes
American
Writer