A Quote by Seth Rogen
The biggest challenge [making Pineapple Express] was that we had a comedy budget. We really got excited the more we got into the development of it about blowing stuff up and having shoot outs. That stuff costs money.
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You're really spread out now, you've got stuff all over the WORLD! You've got stuff at home, stuff in storage, stuff in Honolulu, stuff in Maui, stuff in your pockets...supply lines are getting longer and harder to maintain.
There's no way you can shoot low-budget stuff on lots of locations. It's just a practicality thing because every time you move, it costs time and money.
More and more, leadership, whether it's profit or nonprofit, is about recruiting and keeping talented people. That's the biggest challenge. Yes, you've got to create systems that will enable people easily to innovate continuously; you've got to be a system-builder. But finding and keeping geeks and shrinks is the biggest challenge. That means leaders have got to be salespeople, they've got to be recruiters, and they've got to be actively able to understand and keep the talent they have. Leadership is courtship. That's what it's becoming.
I really am passionate about making low-budget movies. You can try new stuff and unusual stuff, and you can break the rules.
To be honest, I'm probably more of a comedy person, actually. I really enjoy the comedy stuff, and I've got some things I'll be working on that I think are just different ways of combining genres in comedy and drama and action.
When I said that something was going to cost a certain amount of money, I actually knew what I was talking about. The biggest problem that we were having on the financing front was people with lots of money saying "you need more money to make this film [Moon]," and us saying "no this is the first feature film we want to do it at a budget where we sort of prove ourselves at the starting end of making feature films; we can do this for $5 million." That is where the convincing part between me and Stuart came, we had to convince people with money that we could do it for that budget.
The biggest challenge was that we had to shoot so quickly and with such a limited budget.
When you raise the budget, you make creative compromises. The higher the budget goes, the more cuts in your movie happen. When people talk about how movies are watered down, that's a direct reflection of money and budget. The less money you spend; the more risks you can take. That doesn't mean it will be successful, but at least you can try different stuff. The higher your budget is, the less you can do that.
Being a fan of comedy, it's so unique, in their own voice. I was really stoked to be able to participate. They're so great at just coming up with stuff on the fly and making stuff funny.
When I started to mention to people who know about such things, 'I'm doing this game, 'Portal 2', they got very excited, suddenly. More excited than anything I've ever done before, weirdly. Gamers are incredibly enthusiastic about the stuff they love.
I think right now there's more TV shows than ever. You've got network, you've got cable, you've got Netflix, you've got Hulu, even Amazon is putting out original content. So there's a lot of opportunities to find fans. You don't have to have a huge audience. You can cater to the people that like your stuff. So there is a boom in comedy and television and stand-up too through podcasting and all the different talk shows.
My favorite movies were 'Singin' in the Rain' and stuff that had a more classic comedy type feel, that more slapsticky stuff. It's the comedy I've gravitated towards.
I've always wanted to do action stuff. I like it. You really want something that's special; that's got something special about it and not cheesy, I guess. I'll tell you something, it's fun, it's different. Comedy is difficult. Doing comedy is very difficult. Action stuff is fun.
I got to draw monsters, robots and write funny stories. I loved doing that stuff and working with the actors. But it got to be less and less that stuff and more about trying to be everywhere and not being able to do one thing very enjoyably.
Making a record's really hard. You deal with the money stuff - you never have the budget you need. You're working with so many egos.
We were really fortunate to work [on Pineapple Express] with a studio that was really supportive of these guys. It was before Superbad and Knocked Up had even come out, but everyone just felt really great about them and the energy surrounding Seth [Rogen] and Evan [Goldberg] and Judd [Apatow] - all of these guys - and the idea of getting Franco back into comedy as well.
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