A Quote by Simon Mainwaring

One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start. — © Simon Mainwaring
One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.
The most potentially transformative impact of social media is its ability to encourage brands to marry profit and purpose. The reason brands participate is that such outreach earns those companies social currency enabling them to start or participate in conversations that connect them to consumers in meaningful ways.
Social media is an amazing tool, but it's really the face-to-face interaction that makes a long-term impact.
What is interesting is the power and the impact of social media... So we must try to use social media in a good way.
I believe companies like ours are going to be as large as media companies and social networking companies that are valued in the tens of billions of dollars.
Without question, CEOs, executives and employees in companies in the United States and around the world have rallied to face the challenge of a social media marketplace.
Social media is something of a double-edged sword. At its best, social media offers unprecedented opportunities for marginalized people to speak and bring much needed attention to the issues they face. At its worst, social media also offers 'everyone' an unprecedented opportunity to share in collective outrage without reflection.
Truly, the challenges we face are not Democratic challenges or Republican challenges. In fact, they are not political challenges at all; they are fiscal challenges, and educational challenges, and the challenges of figuring out how to take care of each other.
Truly, the challenges we face are not Democratic challenges or Republican challenges. In fact, they are not political challenges at all; they are fiscal challenges, and educational challenges, and the challenges of figuring out how to take care of each other...
While companies were getting comfy cozy with the idea of being on social media platforms, social media transcended those platforms, and few businesses have followed.
I've always said that I feel lucky to live in the era of social media and be a working model in this time. Back in the day, models were just another face. But social media has given people a voice and not just another face. Not only can you show the world your personality and stuff like that, but you can be a brand ambassador easily.
I have dealt with lots of teens in my show and the big problems teenagers are facing is the impact of social media in all forms, as it seems like it has a heavy negative influence on them. Social media sites feed narcissistic behaviour and the need to be popular and they are being bombarded with half-truths and some facts.
When private sector, government, social, and philanthropic leaders apply innovative partnerships and technologies to address social challenges and build sustainable communities, the impact is multiplied.
Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.
I've talked about how the future of journalism will be a hybrid future where traditional media players embrace the ways of new media (including transparency, interactivity, and immediacy) and new media companies adopt the best practices of old media (including fairness, accuracy, and high-impact investigative journalism).
My social media world is detached from my friendship world. I'll have friends in real life that I don't follow on social media, because I don't really look at social media as the way of connecting to friends. For me, social media is like a business tool.
Companies should take advantage of social media's power to connect, but honor the continued role of media in shaping opinion.
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