A Quote by Spencer Pratt
People are not even going to have time to listen to radio in their cars because they are going to be talking on their phones or twittering, or BBM'ing. So I feel like the only time people are going to hear music is when your phone rings, so that's the whole market I'm going after.
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Humans are pack animals. In Biblical times, the great market cities in Europe or the United States, people want to be with other people. And in a way, the more that we're isolated, whether we're living on farms and we're only talking to our cell phone, the greater the need we have for group experience. So while people are saying that no one is going to go shopping because it's just inconvenient, and it's not as easy as buying online, why are people going to concerts? Why are people going to museums? Why are they going to sporting events?
Music to me was never something that I could listen to while reading a book. Especially when I was studying music, if I was going to listen to music, I was going to put on the headphones or crank the stereo, and by God, I was going to sit there and just listen to music. I wasn't going to talk on the phone and multitask, which I can't do anyway.
I may not get the opportunity to make movies for my whole life, but I'm going to make movies for the rest of my life. Maybe studios won't pay for it, but I'm going to do it because I love it. So, I just have to be proud of what I make, and what I'm trying to say in what I make. If people don't like it or people don't see it, that's beyond what I can control. I'm a storyteller, and people are going to listen or not and like it or not. That's only solidified over time.
A lot of people ask me where music is going today. I think it's going in short phrases. If you listen, anybody with an ear can hear that. Music is always changing. It changes because of the times and the technology that's available, the material that things are made of, like plastic cars instead of steel. So when you hear an accident today it sounds different, not all the metal colliding like it was in the forties and fifties. Musicians pick up sounds and incorporate that into their playing, so the music that they make will be different.
After we finished touring 'Ignore The Ignorant' we had this perfect idea that we were going to take a couple of years off, that was the plan. Because we thought we were definitely going to take time off, I was going to go back to college, that was what I was going to do. Because the whole idea of it was that I have spent ten years in this band and not even realised that that amount of time has passed.
Almost every time I go to the ocean, I think about throwing my phone right into it. Sometimes, you pull that thing out of your pocket, you look at it, and you're like, 'What was I just going to do with this? Was I going to take a note? Was I going to check my email? Was I going to take a picture?'
You have a lot of educating to do hip-hop wise in Europe. When you tour, when you go out there, most of the people that come see you at the venue listen to a lot of different kinds of music, not only hip-hop; they're not heads. From time to time you're going to do a little concert in front of three or four hundred people that are only hip-hop heads and they're going to understand and know all about the gimmicks and the swagger but the rest of the people are just regular European people that listen to pop [or] rock & roll.
The biggest problem with American music right now, is that kids don't listen. They come by it honestly, Americans don't listen anyway. When people go to concerts, they say I'm going to see... not, I'm going to hear.
My family's still loves my music. Every time they hear me on the radio they call my phone - my grandma even called me: "I hear you on the radio!" I'm like, "Grandma, you listen to that and you be in church?"
Music is very powerful and can make you feel whatever it is. If you listen to gospel, you're going to feel thankful, and you're going to want to call up people that you hate and tell them that you love them. When you listen to sexual music, it gets you in the mood.
Music is made to be heard, whether you hear it in concert, you hear it on the radio, or you hear it in your car. It's not for two people to sit in a closet and go, 'That's my band, the only band I've ever heard, and I'm the only person that's going to hear it.'
The people I've met -- obviously, the people I'm going to meet after concerts are people that bother to hang around and there's going to be more of a chance of things translating to them because they're going to take more time over it, if they're going to wait around to meet us. But so far, it does seem as if things written down are translating into people actually buying it, that kind of way.
To me, governing is communicating. That facilitates the whole job because I can listen, I can hear what people have to say, and at the same time I can let them know what are we working on, what is our strategic line, and where are we going.
I feel like I'm a trendsetter. I try to always stay on the edge of everything I do, whether it be music, fashion, film. I just like to stay abreast of what's going on. What's going on in the street and what's going on in the hood I put in my music and I feel like a lot of people follow that.
When I was 34, people would say, What's going to happen to you when you're 40? What are you going to do? You don't have much time left. And I was like, what are you talking about?
I just knew: first-time female on ESPN, there's going to be some backlash, like any change. There's always going to be resistance. There are going to be people that hear a female voice or see a female figure and are completely against it.
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