A Quote by Stephen A. Smith

When you think about advertising, it's understanding that whether it's newspaper, radio, or television, you have to know how to advertise, how to market, because ultimately, everything comes down to ratings and revenue or ratings and subscribers and revenue, whether it's newspapers or radio or television.

Stephen A. Smith

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About Advertising Because Down Everything How Know Know How Market Newspaper Newspapers Radio Ratings Revenue Television Think Ultimately Understanding Whether

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Stephen A. Smith
American - Journalist
Born: October 14, 1967

I mean, all the ratings wars are silly. But, I mean, someone has to be concerned about the ratings because it means, you know, it translates into revenue.

Connie Chung

Local television is a slightly different story. It is under much more pressure in the same way that all local businesses are, whether that's a local newspaper, local radio or local television. But I think television in the aggregate is actually in very good shape.

Jeff Zucker

As the ratings go up, so does advertising revenue.

Campbell Brown

People often lump radio and television together because they are both broadcast mediums. But radio, anyway, and the radio I do for NPR, is much closer to writing than it is to television.

Frank Deford

Every single television product has the ambition to chase ratings, every one of them. Many have other ambitions, for many, ratings are not #1. But my experience on TV, and on the entertainment side, has been entirely ratings-based. When I look at TV I look at ratings. And I never second guess ratings. Never.

Lawrence O'Donnell

I prefer radio to television. Radio is a dialogue; television is a monologue. In radio, you have to interact - they put the words in your head; you build the pictures in your mind. To that extent, it is more engaging than television.

Denis Norden

I don't know how television or radio is going to survive without newspapers because that's where they get all their news. It's going to be hopeless.

Dan Jenkins

Whether it is television, radio, newspapers, magazines, books or the Internet, a few giant conglomerates are determining what we see, hear and read.

Bernie Sanders

When we listen to the radio, look at television and read the newspapers we wonder whether universal education has been the great boon that its supporters have always claimed it would be.

Robert M. Hutchins

The absolute key difference between television and radio is the ability of radio to communicate. With television you can watch the screen and your mind can be anywhere. On radio it requires a certain amount of discipline from the listener to follow what's being said.

Jonathan Agnew

Think of it: television producers joining with newspapers to tell stories. It's journalism of the future. Advertising will follow the crowd - the 'crowd' being viewers and readers, of course, which could bring revenue back into journalism.

Bill Kurtis

I think figuring out how to do the best job you can, because frankly, no matter what gender you are - in television news - you're all measured by the same thing: which is the news you make or break, and the ratings you are able to deliver. But, how the audience hears you - or how the interviewer does - is also interesting.

Margaret Brennan

There is danger in the concentration of control in the television and radio networks, especially in the large television and radio stations; danger in the concentration of ownership in the press...and danger in the increasing concentration of selection by book publishers and reviewers and by the producers of radio and television programs.

Eugene McCarthy

I like radio better than television because if you make a mistake on radio, they don't know. You can make up anything on the radio.

Phil Rizzuto

Depressions, local and larger strikes, boom times, wars, repressions, all impact a life as do epidemics such as AIDS and pollution that may take years off a person's life. We all, whether we like it or not and whether we acknowledge it or not, are impacted by the racial attitudes we carry within us, and experience in some form every time we turn on the television, the radio, go to a movie, read a magazine or a newspaper, or walk down the street.

Marge Piercy

I don't think there is enough educational programming, but unfortunately, television is built around advertising and those shows don't get the big ratings.

Will McDonough

A Quote by Stephen A. Smith

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