A Quote by Stephen Covey

Contrary to what most people believe, trust is not some soft, illusive quality that you either have or you don't; rather, trust is a pragmatic, tangible, actionable asset that you can create.

Stephen Covey

Quote Topics

Asset Believe Contrary Create Either Most People Pragmatic Quality Rather Soft Some Tangible Trust

Quote Author

Stephen Covey
American - Educator
October 24, 1932 - July 16, 2012

Unfortunately, too many executives believe the myths about trust. Myths like how trust is soft and is merely a social virtue. The reality is that trust is hard-edged and is an economic driver.

Stephen Covey

People don't trust conglomerates; they trust individuals. Network marketing brings trust and the quality of the relationship to the center of the business. And it enables you to expand indefinitely, simply by expanding the number of relationships.

Brian Tracy

One of the most valuable things you can do to create higher levels of trust is to trust others more. Don't wait for them to prove themselves to you. Trust them.

Karl Eikenberry

I have to trust people. There's no system of controls that can replace trust, so I need to reinforce that trust, and part of reinforcing trust is making sure that people feel accountability, and with accountability comes some degree of autonomy. You don't have one without the other.

Harry West

You know, my father used to look at people and he treated everyone with such respect, and he always believed that he would rather trust you face on and be disappointed perhaps down the road, be disappointed some of the time rather than never to trust someone, never to believe in someone, and alas, be disappointed all the time.

Jim Nantz

My father used to look at people and he treated everyone with such respect, and he always believed that he would rather trust you face on and be disappointed perhaps down the road, be disappointed some of the time rather than never to trust someone, never to believe in someone, and alas, be disappointed all the time. There's a big difference there.

Jim Nantz

Surrender your will to Him. Unconditionally. Withhold nothing. Turn it all over to Him; all of your desires, wishes, dreams and hopes. Trust in Him. Trust Him who knows all things. Trust Him who has all power. Trust Him whose love for you is perfect. Trust Him, who alone suffered, paid, and atoned for you sins, and for your weaknesses as well. Trust Him that He will make of you immeasurably more than what you will ever, ever, in all eternity make of yourself. He will create of you a masterpiece. You will create of you only a smudge. You will create an ordinary man. He will create a God.

Lawrence E. Corbridge

When the trust is high, you get the trust dividend. Investors invest in brands people trust. Consumers buy more from companies they trust, they spend more with companies they trust, they recommend companies they trust, and they give companies they trust the benefit of the doubt when things go wrong.

Stephen Covey

I do not trust self serving misinformation coming from corporations and their media trolls. I do not trust politicians who are taking millions from those corporations either. I trust people. So I make my music for people not for candidates.

Neil Young

There are so many different ways to lead. The most important thing is to be genuine. To have people around you trust you, trust in what you stand for and who you are. And I think that if people watch you day in and day out and believe in your motives and they believe that you set a high standard for yourself.

Steve Nash

Trust is a function of both character and competence. Of course you can't trust someone who lacks integrity, but if someone is honest but they can't perform, you're not going to trust them either. You won't trust them to get the job done.

Stephen Covey

With respect to trust, people tell me that it is essential for organizational functioning. Maybe, but most surveys of trust find that trust in leaders is low and nonetheless, organizations role along quite nicely.

Jeffrey Pfeffer

People don't trust government, they don't trust Wall Street, they don't trust the church, they don't trust the media.

Donna Brazile

Trust is enormously powerful in a corporation. People won't do their best unless they believe they'll be treated fairly. The only way I know how to create that kind of trust is by laying out your values and then walking the talk. You've got to do what you say you'll do, consistently, over time.

Jack Welch

Trust is perhaps the most critical single building block underlying effectiveness. Without trust leaders do not have followers. Without trust, leaders are impotent despite great rhetoric or splendid ideas. Trust rests on the belief among followers that the leader is transparent: What you see is what there is. Trust means followers believe there is no duplicity; no manipulation just to satisfy the leader's ego. Very simply: The effective leader is transparent; that's why that person is trusted.