A Quote by Steve Ells

You know, I hate to borrow Apple's tag, but think different. Really. From the very beginning. I didn't know what the fast-food rules were. I got my training at the Culinary Institute Of America, and then I opened up a fast food place according to fine dining rules.

Steve Ells

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According America Apple Beginning Borrow Culinary Different Dining Fast Fast Food Fine Fine Dining Food Got Hate I Hate Institute Know Opened Place Really Rules Tag Then Think Think Different Training Up Very Were

Quote Author

Steve Ells
American - Businessman
Born: September 12, 1966

From the very beginning. I didn't know what the fast-food rules were.

Steve Ells

I think America's food culture is embedded in fast-food culture. And the real question that we have is: How are we going to teach slow-food values in a fast-food world? Of course, it's very, very difficult to do, especially when children have grown up eating fast food and the values that go with that.

Alice Waters

I think Americas food culture is embedded in fast-food culture. And the real question that we have is: How are we going to teach slow-food values in a fast-food world? Of course, its very, very difficult to do, especially when children have grown up eating fast food and the values that go with that.

Alice Waters

Chipotle was going to incorporate all the things I had learned at the Culinary Institute and Stars and really elevate typical fast food.

Steve Ells

When I started Chipotle, I didn't know the fast-food rules. People told us the food was too expensive and the menu was too limited. Neither turned out to be true.

Steve Ells

Oh yes, there's lots of great food in America. But the fast food is about as destructive and evil as it gets. It celebrates a mentality of sloth, convenience, and a cheerful embrace of food we know is hurting us.

Anthony Bourdain

I think food trucks are the new answer to American fast food. The idea of raising two or three million dollars and going through red tape to open a restaurant, there's lots of barriers to success. There's a really easy jumping place for food trucks. It's very hip and acceptable for new chefs to open a food truck first.

Tyler Florence

A whole set of values comes with fast food: Everything should be fast, cheap and easy; there's always more where that came from; there are no seasons; you shouldn't be paid very much for preparing food. It's uniformity and a lack of connection.

Alice Waters

To a very great extent, it's the fast-food industry that really industrialized our agriculture - that drove the system to one variety of chicken grown very quickly in confinement, to the feedlot system for beef, to giant monocultures to grow potatoes. All of those thing flow from the desire of fast-food companies for a perfectly consistent product.

Michael Pollan

When you grow up where healthy food isn't easily accessible, you eat a lot of processed food and whatever else is available - McDonalds, fast food, cheap food.

Jabari Parker

Food is very representative of a city's culture. In order to really get to know a place and the people, you've got to eat the food.

Emeril Lagasse

They know they got the TV ad, they know they got the name recognition, they know that they can do a tie in with McDonald's or some fast food outlet and the money is just gonna flow in.

Gene Siskel

In terms of kids not liking the food, I am shocked. I know that it's not true. I know that when kids are not educated about healthy food, they have a resistance to it. The resistance comes, again, from the fast-food culture.

Alice Waters

People cooked with a certain integrity before fast food, 50 or 60 years ago. When the cheap food arrived, and we didn't have the education and deep cultural roots to hold on, we got swept away by fast, cheap and easy.

Alice Waters

Eric Schlosser's book on the economy and strategies of the fast-food business should be read by anyone who likes to take their children to fast-food restaurants. I shall certainly never do that again. He employs a long, cold burn, a quiet and impassioned accumulation of detail, with calm, wit and clarity. (...) Fast Food Nation is witness to the rigour and seriousness of the best American journalism, readable, reliable and extremely carefully done.