A Quote by Steve Jobs

You‘ve got to start with the customer experience and work back toward the technology - not the other way around. — © Steve Jobs
You‘ve got to start with the customer experience and work back toward the technology - not the other way around.
You've got to start with the customer experience and work backwards to the technology. You can't start with the technology and try to figure out where you're going to sell it.
If we're ever going to get the world back on a natural footing, back in tune with natural rhythyms, if we're going to nurture the Earth and protect it and have fun with it and learn from it - which is what mothers do with their children - then we've got to put technology (an aggressive masculine system) in its proper place, which is that of a tool to be used sparingly, joyfully, gently and only in the fullest cooperation with nature. Nature must govern technology, not the other way around.
Rural technology is moving from kind of the back office to where everything, every company - sales, marketing, customer acquisition, new product development, media - all industries are becoming technology industries. And it's not information technology: it's business technology.
It is said if an organization listens to the complaint of a customer and the problem is fixed, the customer remains a loyal customer and tells approximately seven others about the experience. Conversely, if a person is ignored and the problem not fixed, that customer will not deal with that organization anymore and will tell approximately twenty other people about the negative experience.
At Dell, we believe the customer is in control, and our job is to take all the technology that's out there and apply it in a useful way to meet the customer's needs.
All the businesses from the beginning of history have struggled with product development (assuming there is a market, doing the market testing and so on). But now they start with customer development. Get the customer who says, "Yes. I want that. I need it. I wanna use it. I'll pay for it." And then you go back and work with your engineers. It is changing the world!
We must move from ... the primacy of technology toward considerations of social justice and equity, from the dictates of organizational convenience toward the aspirations ofself realization and learning, from authoritarianism and dogmatism toward more participation, from uniformity and centralization toward diversity and pluralism, from the concept of work as hard and unavoidable, from life as nasty, brutish, and short toward work as purpose and self~fulfillment, a recognition of leisure as a valid activity in itself.
I've always been interested with the idea of technology and the way technology affects our ability to communicate - our ability to have a rewarding experience with technology versus a kind of dehumanizing experience with technology.
So, always start with a product, always start with a customer, always start with a service and how this product or service will dramatically improve the quality of the life or the work of the customer.
We recognized that for our future, and for the way the customer was now shopping, we had to have one point of view. All roads lead back to the customer.
The idea of implanting memories where by the implantee couldn't tell the difference between a real experience and a fantasy experience was really cool. And his ideas of technology - do we control technology or does technology begin to control us? His work hasn't aged a day it seems.
Auctomatic was a compressed start-up experience, going from start to launch to acquisition in under a year. We spent a long time building the product before getting our first customer, whereas with Stripe we made sure we had paying customers from the very start.
A motivated employee treats the customer well. The customer is happy, so they keep coming back. It's not one of the enduring green mysteries of all time; it is just the way it works.
We're not competitor obsessed, we're customer obsessed. We start with the customer and we work backwards.
Sheets of sound. Well, that was when I got tired of certain modulations. Like when you want to get back to C, and you've got to go to D and then G and then C. I was fooling around with the piano, and I figured out some other way to do it.
The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.
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