A Quote by Steve Jones
In '77 there was no Internet, there was no Twitter or Facebook, and I think that, without being some old git who hates anything new, people's attention spans are too short. Back then you had 'Top Of The Pops' and 'Melody Maker,' and you had to make the effort to go to a show so that you absorbed the culture of music.
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I don't go on the Internet. I never go on the Internet. I don't go on Twitter. I'm not on Facebook. I've seen friends go into dark, dark holes of sadness because of that. Frankly, I don't have the time or the attention span for it.
Most kids come home from school. They don't go to their TVs first. They go to the Internet. They check their emails, or some blogs, or some sites. Then they go watch TV. Other people are at work all day 9-5 in front of a computer. They see certain clips. We're not going to hide the fact that people use the Internet. We're going to try to be as interactive as possible with our fans. I'm currently on Twitter and Facebook and Flicker and Dig. I'm on all that stuff.
I always knew I wanted to make music and share music. I followed my dreams and my passion. Et voila! And now it means not just me, but our community, have a voice. There was no internet, twitter, facebook, or instagram back then; now people with shared passions can unite their voice to share their values and thoughts, be heard, and make a difference. It's amazing - everyone can have a voice - and, as ONE, it can be incredible.
There's always something in new technology that promotes anxiety on the one hand, but also grieving on the other. With the internet, I think we can remember a time when people said "I don't use email," or "I'm not going to get email." I once had to do a piece on people who had never used the internet and refused to start and I found three people. But when I talked to them, they had used it, at some point or another. It's almost impossible to stay off the internet entirely. We feel as though we didn't get to make a decision. There's this new dawn and we all have to embrace it.
When people make the educated argument that things should go back, it's more like going back to a feeling they had when they heard some of the music that came out. Not going back to that music being rehashed. That's stupid.
There is a lot of talk in publishing these days that we need to become more like the Internet: We need to make books for short attention spans with bells and whistles - books, in short, that are as much like 'Angry Birds' as possible. But I think that's a terrible idea.
Wildly successful sites such as Flickr, Twitter and Facebook offer genuinely portable social experiences, on and off the desktop. You don't even have to go to Facebook or Twitter to experience Facebook and Twitter content or to share third-party web content with your Twitter and Facebook friends.
I draw a distinction between freedom of the internet and freedom via the internet. In the first case, it's making sure cyberspace is not over regulated and people can say what they want without fear of repercussions. But that's different from this freedom via the internet notion, which is often touted by all sorts of conservatives and neoconservatives who want young people in the Middle East and elsewhere in the world to use Facebook and Twitter and then go oppose their governments.
The first few days without a cellphone were difficult. I felt liberated from the static of Facebook and Twitter but feared that I had missed some email or call that someone had died.
There's a few historical reasons for why git was considered complicated. One of them is that it was complicated. The people who started using git very early on in order to work on the kernel really had to learn a very rough set of scripts to make everything work. All the effort had been on making the core technology work and very little on making it easy or obvious.
I don't think people really do listen. We plug into music, and we have short attention spans. We tend to download individual tracks from iTunes rather than a whole album. We buy music DVDs and watch them once, and then they disappear into a drawer, or we loan them to a friend, and we never watch it again.
We had this idea, and I think a lot of people did going in, that you can make some short film and it's going to get industry attention and that's going to be your thing. And it was only later on at school that we realized that's very rare that a short film is going to capture the attention of anyone.
We live in a time of short attention spans and long stories. The short attention spans are seen as inevitable, the consequence of living our lives in thrall to flickering streams of information. The long stories are the surprise, as is the persistence of the audience for them.
Attention spans are short. Like, eight seconds short. That's why it's necessary to grab people's attention immediately.
I started using Twitter a lot and realized I had a lot of fans. Then I saw that I can share my music on Twitter and share my YouTube videos on Twitter. That's how I knew social media was going to be a platform to show my music. That's how I started. I started with Twitter.
But if you were Charlotte, and you had been feeling that life was some cosmic joke that had no punchline, and in the space of a moment you had gone from being Charlotte-without-a-kitten to being Charlotte-with-a-kitten, you too would have found it nothing short of remarkable.
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