Right after the keynote in which Steve Jobs introduced the iPod Shuffle, I went backstage with one question in mind: What makes an iPod an iPod? By then - January 11, 2005 - I had staked my own claim to iPod expertise, having written a 'Newsweek' cover story about Apple's transformational music player, and I was writing a book on it.
I took my iPod to the Apple store here in Manhattan and asked them to replace the battery. And they explained to me that Apple does not offer a service to replace the battery in the iPod, and my best bet was to buy a new iPod.
I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function
I believe that the Apple Shuffle is an excellent compromise among the conflicting requirements of simplicity, elegance, size, battery life, and function.
When I sit down to make a set list I usually think, 'We'll build it up here, take it down here, go into a quiet section here, explode here,' in a way that there's a flow and it doesn't feel like shuffle on an iPod.
The iPod has changed all that because sometimes I listen to an album from beginning to end, but now I put the stuff on shuffle and have the iPod tell me what I'm listening to, especially if I'm working out.
Do we have Steve Jobs to thank for the iPod and iPod shuffle? iTunes? I think so. He changed the way we hear and think about music.
I've been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it's the box it comes in
I've been looking at the iPod- the Apple iPod. One of the interesting things about the iPod, one of the things that people love most about it is not the technology; it's the box it comes in.
Steve Jobs was one of the first people to understand that the computer wasn't just a tool, but that it could be an extension of ourselves, and he positioned Apple that way. The iPod was this revolutionary device with the idea of 1,000 songs in your pocket, and then that machine represents who you are.
As if a device can function if it has no style. As if a device can be called stylish that does not function superbly... yes, beauty matters. Boy, does it matter. It is not surface, it is not an extra, it is the thing itself.
I listen to Radio 4 and put the iPod on shuffle. I like the randomness of, say, the Stones, then something from Nina Simone, Nick Drake or Bob Dylan.
The iPod was once so important to Apple that the estimable journalist Steven Levy wrote an entire book about it. And then, poof! The iPod was nearly gone.
If Apple ever lowers the iPod's price and develops Windows software for it, watch out: the invasion of the iPod people will surely begin in earnest.
The linear, single species idea of farming is an assault on ecological function. Something's going to break down in that system - anything from soil structure, in economics... but where to start is with true ecological function.
Stay the course and keep building an integrated Apple ecosystem of iPhone + iPod + iMac + iTunes + App Store + Apple TV. No one has yet demonstrated they understand how to create an 'experience-based ecosystem' as well as Apple.