A Quote by Steven Sinofsky

When you build a product, you make a lot of assumptions about the state of the art of technology, the best business practices, and potential customer usage/behavior.

Steven Sinofsky

Quote Topics

About Art Assumptions Behavior Best Best Business Build Business Customer Lot Make Potential Practices Product State Technology Usage

Quote Author

Steven Sinofsky
American - Businessman
Born: 1965

The most common way customer financing is done is you sell the customer on the product before you've built it or before you've finished it. The customer puts up the money to build the product or finish the product and becomes your first customer. Usually the customer simply wants the product and nothing more.

Fred Wilson

I'm looking for best practices constantly. Apple has beautiful design, beautiful product, incredibly functional. But mostly it's about picking product, getting behind it, marketing it and introducing it to a customer. What they've done just inspires me.

Mickey Drexler

Rural technology is moving from kind of the back office to where everything, every company - sales, marketing, customer acquisition, new product development, media - all industries are becoming technology industries. And it's not information technology: it's business technology.

Michael Dell

What’s next for technology and design? A lot less thinking about technology for technology’s sake, and a lot more thinking about design. Art humanizes technology and makes it understandable. Design is needed to make sense of information overload. It is why art and design will rise in importance during this century as we try to make sense of all the possibilities that digital technology now affords.

John Maeda

Business is all about the customer: what the customer wants and what they get. Generally, every customer wants a product or service that solves their problem, worth their money, and is delivered with amazing customer service.

Fabrizio Moreira

The key thing is to invest in the future, and what that means is - when you're deploying technology or you're a technology business - is to make sure that you're keeping on the innovation cycle, where you're both creating and adopting the new business practices and the new techniques in order to drive your business the right way.

Reid Hoffman

The key thing is to invest in the future and what that means is when you're deploying technology or you're a technology business, is to make sure that you're keeping on the innovation cycle, where you're both creating and adopting the new business practices, and the new techniques in order to drive your business the right way.

Reid Hoffman

All of us make assumptions about what somebody's potential is, because we all think of why somebody can or can't do something. We make terrible assumptions.

Phil Keoghan

We have a tendency to make assumptions about everything! The problem with making assumptions is that we believe they are truth. We could swear they are real. We make assumptions about what others are doing or thinking-we take it personally-then we blame them and react by sending emotional poison in our word. That is why whenever we make assumptions, we're asking for problems. We make assumptions, we misunderstand, we take it personally, and we end up creating a whole big drama for nothing.

Miguel Angel Ruiz

If you have a strong business idea, then it is comparatively easy now to get capital. It is a positive thing that increasingly more people want to join the startup bandwagon. However, to build a successful business, focus on creating more value through the product, and direct your efforts on solving real issues. If you manage to build a sustainable product, revenue will follow. A lot of startups fail because they concentrate on incremental innovations, increasing user base, and monetisation before strengthening the core of their business.

Bhavin Turakhia

If others tell us something we make assumptions, and if they don't tell us something we make assumptions to fulfill our need to know and to replace the need to communicate. Even if we hear something and we don't understand we make assumptions about what it means and then believe the assumptions. We make all sorts of assumptions because we don't have the courage to ask questions.

Miguel Angel Ruiz

Most ads are about the product or the company that makes it...the best ads are about the customer and how the product will change his life.

Roy H. Williams

Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you.

Seth Godin

When you're thinking about your next product or current product and wondering how to make it different so you don't have competition, understand the job the customer needs to get done.

Clayton M. Christensen

No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service - from initial intentions through final reflections, from first usage to help, service, and maintenance. Make them all work together seamlessly. That's systems thinking.