A Quote by Steven Sinofsky

As much as we think of performance management as numeric and thus perfectly quantifiable, it is as much a product of context and social science as the products we design and develop.
you're a product just as much. a product of a product. the people who design cars, they're products, your teachers, products. the minister in your church, another product.
I think character is very much a product of where you live, who you are, what is happening in that time of your life, and I'm interested in those pressures, those forces. A political context, a social context, really determines if not who people are then how they treat one another and what they say, how they speak.
When I was working at the game company, I wasn't just doing graphic design, I was doing the entire product management, so I would do the graphic design, I would create the advertisements, even the catch copies. I would figure out what kind of packaging and design of the packaging, so I was basically doing total product management at that time.
The key to industrial leadership is technology and design; of the two, technology is quantifiable and design is not. Technological improvements might make your product worth another $20. If you design something beautiful, what is that worth? It's worth whatever people will pay for it.
Psychiatry is all biological and all social. There is no mental function without brain and social context. To ask how much of mind is biological and how much social is as meaningless as to ask how much of the area of a rectangle is due to its width and how much to its height
I do believe that most startups who develop applications and digital products design 'towards the middle.' By this, I mean they design their products to reach the broadest consumer base possible, which is a sound strategy in some respects.
The most common misperception is the word 'design'. People think of primarily pretty pictures or forms. They don't understand the depth to which design goes-not only in products, but in every aspect of our life. Whether it is the design of a program, a product or some form of communication, we are living in a world that's totally designed. Somebody made a decision about everything. And it was a design decision.
Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough, down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible
Ultimately, we are deluding ourselves if we think that the products that we design are the ‘things’ that we sell, rather than the individual, social and cultural experience that they engender, and the value and impact that they have. Design that ignores this is not worthy of the name.
We see a lot of feature-driven product design in which the cost of features is not properly accounted. Features can have a negative value to customers because they make the products more difficult to understand and use. We are finding that people like products that just work. It turns out that designs that just work are much harder to produce that designs that assemble long lists of features.
There is no city in America that has reduced crime as much as we have in the last three years. This is not the product of accident. This is the product of design.
So much of design is context.
Science may explain the world, but we still have to explain science. The laws which enable the universe to come into being spontaneously seem themselves to be the product of exceedingly ingenious design. If physics is the product of design, the universe must have a purpose, and the evidence of modern physics suggests strongly to me that the purpose includes us
If I look at my own growth, I started in product design. And we grew and created new products, and we were also able to change the idea of design a few times.
This is what we've been waiting for: finally, an unprecedented critical analysis of the history of Dutch design. Mienke Simon Thomas's Dutch Design is a book to have and to read: an important and richly detailed study of the cultural, economical and social-political context of twentieth-century design in the Netherlands.
I can think of very few science books I've read that I've called useful. What they've been is wonderful. They've actually made me feel that the world around me is a much fuller, much more wonderful, much more awesome place than I ever realized it was. That has been, for me, the wonder of science. That's why science fiction retains its compelling fascination for people. That's why the move of science fiction into biology is so intriguing. I think that science has got a wonderful story to tell.
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