A Quote by Storm Jameson

In my firm, we dealt in lies. Advertising is that ... the skilful use of the truth to mislead, to spoil, to debase. — © Storm Jameson
In my firm, we dealt in lies. Advertising is that ... the skilful use of the truth to mislead, to spoil, to debase.
The War office kept three sets of figures - one to mislead the public, another to mislead the cabinet and the third to mislead itself.
According to the estimate of a prominent advertising firm, above 90 per cent, of the earning capacity of the prominent nostrums is represented by their advertising. And all this advertising is based on the well-proven theory of the public's pitiable ignorance and gullibility in the vitally important matter of health.
Lies are like sleeping pills. You should only use them when you absolutely have to. They spoil everything if you make a habit of them.
Remove advertising, disable a person or firm from proclaiming its wares and their merits, and the whole of society and of the economy is transformed. The enemies of advertising are the enemies of freedom.
A liar is a man who does now know how to deceive, a flatterer one who only deceives fools: he who knows how to make skilful use of the truth, and understands its eloquence, can alone pride himself in cleverness.
There is at least one truth to every myth, and it takes one truth to create a lie. Lies can be formed from Truth; however, Truth cannot be formed from lies.
There is a huge difference between journalism and advertising. Journalism aspires to truth. Advertising is regulated for truth. I'll put the accuracy of the average ad in this country up against the average news story any time.
Lies 1: There is only the present and nothing to remember. Lies 2: Time is a straight line. Lies 3: The difference between the past and the futures is that one has happened while the other has not. Lies 4: We can only be in one place at a time. Lies 5: Any proposition that contains the word 'finite' (the world, the universe, experience, ourselves...) Lies 6: Reality as something which can be agreed upon. Lies 7: Reality is truth.
The truth is still the truth whether or not you believe it. Can we say the same about lies? No, lies only exist because we believe them. If we don't believe in lies, they simply disappear.
I initially wanted to work in the music industry more on the A&R side. While I was in school, I began working in the New Business department of an advertising firm, and very quickly I was responsible for roughly 70% of their business, so you could say I had a natural knack for the advertising world.
There is nothing in the way of amelioration of the conditions of life, of politics, of social and ethical matters, that may not be affected through the skilful application of those principles of advertising that, in business, have proved to be so wonderfully effective.
Let our lives be firmly rooted in Truth. Abstain from lies. In this dark age of materialism, adherence to truth is the greatest austerity. We might have to tell lies now and then to protect somebody or to sustain dharma, but we must be careful not to speak lies for our own selfish purposes.
Prudent is he who can keep silent that part of truth which may be untimely, and by not speaking it, does not spoil the truth of what he said.
The truth is everything in the end. It is the greatest power in the world to make all people equal. If everyone knows what the truth is, no one can use lies to separate those people and turn them against one another.
When we tell little white lies, we become progressively color-blind. It is better to remain silent than to mislead.
The truth is always an insult or a joke, lies are generally tastier. We love them. The nature of lies is to please. Truth has no concern for anyone's comfort
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