A Quote by Sucheta Dalal

Motherhood, pester power and emotional blackmail - Indian marketers have cottoned on to the fact that these three themes can sell just about anything - from food and toys, to insurance products, tonics, televisions and air-conditioners.
Today's smart marketers don't sell products; they sell benefit packages. They don't sell purchase value only; they sell use value.
For the first time in history, my community has had to use air conditioners. Imagine that, air conditioners in the Arctic.
I do love Italian food. Any kind of pasta or pizza. My new pig out food is Indian food. I eat Indian food like three times a week. It's so good.
I couldn't sell air conditioners on a 98-degree day. When I demonstrated them in a showroom, I pushed the wrong button and blew the circuit.
Every time we bring someone in we ensure that they are a strategic thinker, but even more important that they understand that if the products aren't successful and the products don't sell that there won't be anything to strategize about.
Indian food beats everything else, in my book. The kinds of cuisine our country offers is just amazing. Every single dish has a variation depending on what region you go to, and that excites me the most about Indian food.
Use of energy-efficient LEDs, pumps, fans, and air-conditioners will save power consumption and reduces the peak load.
I remember flying with Air India to New York quite a few years ago now and I love Indian food, so the fact that I had a curry on board was fantastic.
San Diego, in fact, is one of the hardest places to sell Mexican food. You just cross the border into Tijuana and they have better food that's more authentic and for half the price.
Michael Jordan and Tiger Woods are really part of a very big advertising program, and the fact that they make so much money is because the markets have dictated that they get that money, and the fact that they endorse our products allows us to sell more products and create more jobs.
The sheer novelty and glamor of the Western diet, with its seventeen thousand new food products every year and the marketing power - thirty-two billion dollars a year - used to sell us those products, has overwhelmed the force of tradition and left us where we now find ourselves: relying on science and journalism and government and marketing to help us decide what to eat.
I think there is a real misconception about Indian food being super spicy. And I know that's because when you go into an Indian restaurant, it is pretty spicy. But it doesn't have to be. In fact, my husband can't handle a lot of heat. I've had to temper my cooking so that he can eat with me.
No matter how invasive the technologies at their disposal, marketers and pollsters never come to terms with the living process through which people choose products or candidates; they are looking at what people just bought or thought, and making calculations based on that after-the-fact data.
Anywhere in the world, there is royal food, and there is commoner food. Essentially, eat at the restaurant or eat on the street. But Indian food evolved in three spaces. Home kitchens were a big space for food evolution, and we have never given them enough credit.
You can hover in the air if you want, or you can push off of something and glide through the air - just like a fish. I also think it is like being a fish, since you can catch food in your mouth easily because it is suspended in the air - just like when you put fish food in a tank - the fish swim up to it, open their mouths, and eat the food.
My guess is that while the elites would like cleaner air, they are not willing to give up the convenience of being able to use their cars at will to get it, perhaps because they believe (I suspect incorrectly) that they can protect themselves from the consequences of vehicular pollution by investing in air-conditioners and air purifiers.
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