A Quote by Susan Orlean
Buying a car used to be an experience so soul-scorching, so confidence-splattering, so existentially rattling that an entire car company was based on the promise that you wouldn't have to come in contact with it.
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If there's a car company, and you have another car company, you don't stop building your car and company because there are others.
As a car lover, I ask myself, 'What am I going to be buying in the future? Will it be a boring, underpowered, dorky car because the government tells me I shouldn't pollute? Or do I come up with a cool-looking, sexy dream car that is also part of the future?'
In a startup car company, everything you do has to be done in a different way than a traditional car company. And the main reason is that all of these big car companies are operating like giant well-oiled machines - you could put a very seasoned executive in, and all he has to do is make sure the machine keeps running.
You don't want to be the only car company. When you're the only car company and there's no competition, customers may not know what a car is, the roads may not be developed for cars, there may not be gas stations everywhere.
Today there are two points where a car manufacturer has interaction with you as an owner of a car. One, you buy the car. Two, you go to the car shop to repair the car.
What a piece of garbage this smart car is. There's a commercial - the smart car has zero percent interest for six years. Well, good, I got zero percent in six years in buying this smart car. I'll tell you that much. I mean, it's ridiculous. My buddy has a smart car, totaled it. He hit a deer tick.
People will buy a good electrical car instead of buying a fossil-fuel one, and you get a much better standard of car.
Any car designer always dreams about designing their own car - if they say they don't, they're lying... For me, it was never about starting my own company just to make another car.
In a car you're always in a compartment, and because you're used to it you don't realize that through that car window everything you see is just more TV. You're a passive observer and it is all moving by you boringly in a frame. On a cycle the frame is gone. You're completely in contact with it all. You're in the scene, not just watching it anymore, and the sense of presence is overwhelming.
It's always been jewelry, clothes, appearance. Those are things that compete with the car. But the car is the ultimate. Get that car right and it doesn't matter what you got on or what you wear once you step out of that car.
Ford used to come to work in a big car with two Admiral's flags, on each side of the car. His assistant would be there with his accordion, playing, Hail to the Chief.
When I'm buying car insurance I ask myself, 'Which company has the most annoying and relentless commercials?'
If any job should give you a company car, it's the car bomb business.
In high school, I had a gold 1992 Ford Explorer. It was a gift. I used to have a terrible habit of locking the keys in the car when I used leave the car running to help it start on a cold morning. I think the local locksmith became used to me calling him.
Every major car company is trying to figure out, 'How do I deploy the Internet into the car? How do I get cars to talk to each other? How do I get more safety? How do I get the ownership experience to change dramatically as a result?'
What is the point of a car alarm if it doesn't get people out of their beds to come help you? So if I ever have a car alarm - if I ever have a car - it's just going to be a big speaker on the back of my car. And when anybody tries to break in, it's just gonna go: Attention! Free bags of weed! Come get your free bags of weed!
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