A Quote by Syd Mead

The single biggest problem in design is finding out from the client what it is that they really want. — © Syd Mead
The single biggest problem in design is finding out from the client what it is that they really want.
The biggest problem this world has today is not President [Barack] Obama with global warming, which is inconceivable, this is what he's saying. The biggest problem we have is nuclear - nuclear proliferation and having some maniac, having some madman go out and get a nuclear weapon. That's in my opinion, that is the single biggest problem that our country faces.
Health care is a design problem. Dependence on foreign oil is a design problem. To some extent, poverty is a design problem. We need design thinkers to solve those problems, and most people who are in positions of political power are not design thinkers, to put it mildly.
I've never had a problem with a dumb client. There is no such thing as a bad client. Part of our job is to do good work and get the client to accept it.
I'm about to turn 24, but I'm probably closer to the average 34-year-old in a lot of ways. I never had the problem of, "Who am I and who do I want to be?" I've known for so long, so I think that's why getting married made sense early. And then the biggest factor is just finding really incredible women. I think that's the part about being in a band with female fans: You get to meet so many women, and you figure out pretty quick which ones stand out in the crowd and which ones are really connecting with you.
A successful solution to the client's design needs requires a collaboration of my skills, talents and knowledge with the client's information base, history in their industry and personality.
Sometimes clients have a sophisticated view of their design problem, sometimes they do not. I often spend time with the client redefining the problem, going back to the beginning. Often the problem is just a symptom. Sometimes you have to move back in order to move forward to understand what the nature of the solution should be.
I believe that the biggest problem that humanity faces is an ego sensitivity to finding out whether one is right or wrong and identifying what one's strengths and weaknesses are.
The real problem has far less to do with what is really out there than it does with our resistance to finding out what is really out there.
If you go to chefs all across America and ask them, 'What's your biggest problem right now?,' It is finding people to cook in their restaurants. They're having an enormous, countrywide problem here staffing their operations.
Design is the method of putting form and content together. Design, just as art, has multiple definitions; there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that's why it is so complicated.
With couture, you're going right to the consumer, and that's something we learned from doing trunk shows. You're meeting the client; you're finding out what they like and what they don't like. You've really got your customer there in front of you, so you know what works and what doesn't.
To the designer, great design is beautiful design. A significant amount of effort must be placed into making the product attractive. To the client, great design is effective. It must bring in customers and meet the goals put forth to the designer in the original brief. To the user, great design is functional. It’s easy to read, easy to use and easy to get out of it what was promised Truly great design, then, is when these three perspectives are considered and implemented equally to create a final product that is beautiful, effective and functional.
I need a close contact to the client, whoever it is, and a commitment of the client to go out and do a process together. I want to do the best for him. I need his respect and his patience. I want to work with a sophisticated person who's interested in a good building and not in my name.
I like the fact that I like to think out-of-the-box. Thinking out-of-the-box goes along with dressing out-of-the-box and living out-of-the-box. If you want to come up with a really original design idea and you want to capture a whole new design direction, perhaps the best way to arrive at that is not by acting and thinking and doing like everybody else. That's all.
My opening line to my students, and a recurring theme in my classes, was that the big design problem isn't designing a house for your parents or yourself, a museum, or a toaster, or a book, or whatever. The big design problem is designing your life. It's by the design of your life that you create the backboard off which you bounce all your thoughts and ideas and creativity. You have to decide what it is that you want to do each day.
One of the biggest struggles in starting out on my own was developing a celebrity client base.
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