A Quote by Tadashi Shoji

It's a Japanese way of thinking, that I give value for my merchandise. So I don't want to sell unnecessarily expensive dresses and make just 10 or 20 and then feel satisfied. I want to design for real women who can afford my dresses.
I don't want to be just known for the way I dress. I want to be known for how I play, how I treat people, and how I am as a role model. I don't just want to be, 'He dresses cool' or 'He dresses crazy.' You're going to have lovers and haters. I want my golf game to be the main thing.
Women try to be the best everywhere, and it's impossible. I want my clothes to give women the freedom to just be - I want them to put on my dresses and shine.
I create mood boards, and then we source fabrics and design the dresses. We are trend-led but also do our own thing! I want women to feel fabulous in our creations.
Rod always dresses for dinner - even if I just want to wear tracksuit bottoms, he dresses up.
There is always going to be that luxury customer out there. I have clients who buy $10,000 dresses and clients who buy $60 dresses. It's not so much about the money. Design is a mentality.
Anyone can wear my dresses. They will look good on any figure, no matter what shape you are. I want to celebrate a woman's inner strength, to inspire real women and make them feel confident and beautiful.
Designers simply can't afford to make dresses in 10 sizes for a sample.
If Disney wants ideas for a princess, make her an independent woman, one who is not afraid to face the daily struggles of life, and refuses to wear expensive dresses. Because we all know life is messy, and those dresses are too pretty to get dirty.
I want to design dresses for the purposeful woman. Women who have passion - whether that be work - or something outside of work.
I love black dresses. I think everyone should own a lot, but black dresses don't sell online because on the computer they don't read like anything.
I never try to make a major fashion statement but I want to be the friend in a woman's closet. I make dresses that women get laid in.
There is a choice you can make. You can want to be a firework and are comfortable with fame. You love it and you want to wear nice dresses and do all that stuff. I don't want to do things like that.
When a woman tells me she loves my dresses. These women have nothing to gain to tell you that they love your dresses. A lot of professional women admit dressing for work previously was such a challenge. It's these moments for me that are so rewarding.
It's not like what I do or what I wear is my copyright. What I'm wearing now also is an inspiration. It is how I saw it on the mannequin, and I just wore it, so it's in a way copied. But obviously, I wouldn't want to spend my life thinking about dresses. It is such a waste of life.
I originally thought I would be going into wedding dresses. I wanted to create gowns, especially for weddings. I liked the idea of dealing with just one color, and within that, you could design whatever you want.
Tonally, there was no discussion; I just don’t know any other way to do it. I don’t want to make people feel bad, and I don’t want to make their problems into a joke. I do love telling people when they’re right and wrong, but for the most part, it was always going to be about real fights where people have a real difference of opinion and a real dispute. I want to make jokes, but I also want to make a decision that is fair.
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