A Quote by Thomas Heatherwick

Often the most important moment in the design process is figuring out what the right question is. — © Thomas Heatherwick
Often the most important moment in the design process is figuring out what the right question is.
Sexuality is important, but it's certainly not the most interesting or important thing happening to you right now. We live in a world that tells us that there are only two important things. One is the acquisition of goods and the other is either the acquisition or avoidance of sex, but it turns out that the question of who's a virgin and who's a virgout is not the most interesting question.
It's important to stay in this moment right here, the now. This moment is the most important moment of your life.
When we think of design, we usually imagine things that are chosen because they are designed. Vases or comic books or architecture... It turns out, though, that most of what we make or design is actually aimed at a public that is there for something else. The design is important, but the design is not the point. Call it "public design"... Public design is for individuals who have to fill out our tax form, interact with our website or check into our hotel room despite the way it's designed, not because of it.
If you ask the wrong question, of course, you get the wrong answer. We find in design it's much more important and difficult to ask the right question. Once you do that, the right answer becomes obvious.
Costume design is so important and really helpful, and I really love that aspect of character development, just figuring it out.
The question of who is right and who is wrong has seemed to me always too small to be worth a moment's thought, while the question of what is right and what is wrong has seemed all-important.
Human-centered design. Meeting people where they are and really taking their needs and feedback into account. When you let people participate in the design process, you find that they often have ingenious ideas about what would really help them. And it’s not a onetime thing; it’s an iterative process.
This is very much my philosophy as a fashion designer. I have never believed in design for design's sake. For me, the most important thing is that people actually wear my clothes. I do not design for the catwalk or for magazine shoots - I design for customers.
This leads to a question - if a great many people are for a certain project, is it necessarily right? If the vast majority is for it, is it even more certainly right? This, to be sure, is one of the tricky points of democracy. The minority often turns out to be right, and though one believes in the efficacy of the democratic process, one has also to recognize that the demand of the many for a particular project at a particular time may mean only disaster.
It's important to be able to simply ask the questions. Every single advance in science comes about because of courage to ask a question, an outrageous question. Like "Can a large heavy metal object fly if it goes fast enough with the right design?" People's worldviews are changed when they see that something unbelievable is possible. Airplane flight is now taken for granted. And so all wonderful advances start with an outrageous question.
A lot of the appeal of internal medicine is Sherlockian—solving the case from the clues. We are detectives; we revel in the process of figuring it all out. It’s what doctors most love to do.
That's the most important thing for me is just figuring out how and if I'm growing as an artist.
The most important lesson I've learned is to not limit myself. Kids at my age often get intimidated by the idea of adulthood and feel like they have to know exactly who they are and what they want to do with their lives. I've realized that it's okay to take my time figuring it out and exploring different aspects of myself instead of fixating on one idea of who I am.
The most important question is, 'Am I asking the most important question?' The second most important question is, 'Am I asking the most important question in the most important way?'
Honesty is most important, and it's difficult when you're young and single and sort of figuring out your own life.
We don't really have a place in the universe, as far as on a timeline. But nothing else does either. Therefore every moment really is the most important moment that's ever happened, including this moment right now.
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