A Quote by Tim Brown

Good design successfully manages the tensions between user needs, technology feasibility, and business viability. — © Tim Brown
Good design successfully manages the tensions between user needs, technology feasibility, and business viability.
Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to business. Design means being good, not just looking good.
Design, in its broadest sense, is the enabler of the digital era - it's a process that creates order out of chaos, that renders technology usable to -business. Design means being good, not just looking good.
Good design is innovative 2. Good design makes a product useful 3. Good design is aesthetic 4. Good design makes a product understandable 5. Good design is unobtrusive 6. Good design is honest 7. Good design is long-lasting 8. Good design is thorough, down to the last detail 9. Good design is environmentally friendly 10. Good design is as little design as possible
I'm more user-experience and technology-minded. James is good at knowing what the user is going to buy, and the creative world he's buying them into.
Good design allows things to operate more efficiently, smoothly, and comfortably for the user. That's the real source of advantage. Businesses have started to understand this, so good design will become the price of entry. ... Customers appreciate good design. While they can't necessarily point out what specifically makes it good, they know it feels better. There's a visceral connection. They are willing to pay for it, if you give them a great experience.
Color is a plastic means of creating intervals... color harmonics produced by special relationships, or tensions. We differentiate now between formal tensions and color tensions, just as we differentiate in music between counterpoint and harmony.
What’s next for technology and design? A lot less thinking about technology for technology’s sake, and a lot more thinking about design. Art humanizes technology and makes it understandable. Design is needed to make sense of information overload. It is why art and design will rise in importance during this century as we try to make sense of all the possibilities that digital technology now affords.
Women have their own strengths, like fashion. In technology, we can contribute in a big way in terms of the design of the user interface.
Almost inevitably there are tensions in the picture, tensions between the outside world and the inside world. For me, a successful picture resolves these tensions without eliminating them.
If you look at the banking business over many years, it's always been a huge user of technology. This has been going on my whole life, that people have been adding technology, digitizing services.
When you come to the spiritual needs, the emotional needs, the needs of our inner life, then politics and business and technology are completely impotent. They are completely unable to meet and address the needs of human beings.
A lot of the game of AI today is finding the appropriate business context to fit it in. I love technology. It opens up lots of opportunities. But in the end, technology needs to be contextualized and fit into a business use case.
This is the same problem I have with digital photography. The potential is always remarkable. But the medium never settles. Each year there is a better camera to buy and new software to download. The user never has time to become comfortable with the tool. Consequently too much of the work is merely about the technology. The HDR and QTVR fads are good examples. Instead of focusing on the subject, users obsess over RAW conversion, Photoshop plug-ins, and on and on. For good work to develop the technology needs to become as stable and functional as a typewriter.
For the user, it doesn't matter whether he is getting access on Wi-Fi, 3G or 2G networks. What matters is good connectivity, and as a technology provider, our job is to hide the complexity of the technology.
You need to carry out very careful pre-feasibility and feasibility studies before you enter any crisis situation.
In a user lead model, users are bringing in their own technology... and you can build software then, around the user.
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